Ridge is Sky News's rising star and is doing what she can to show that, in this era of new politics, she represents a new political journalism; one that has a two-way relationship with its audience.
It is straightforward, easy to digest and a good read. If I were education secretary I would make it a set book for A level politics. If I were Serjeant at Arms I would bulk-buy copies and stack them in the members' library with a notice saying 'Compulsory coursework for ALL members'. And if I chaired a major political party I would send copies to everyone on the candidates list. Chaps included.