Related to: 'The Ultimate Startup Book'

About JM Learning

Teach Yourself

The Ultimate Sales Book

Christine Harvey, Grant Stewart, Di McLanachan, Peter Fleming
Authors:
Christine Harvey, Grant Stewart, Di McLanachan, Peter Fleming
Hodder Paperbacks

Dear Michael, Love Dad

Iain Maitland
Authors:
Iain Maitland
Teach Yourself

How to Run and Grow Your Own Business

Kevin Duncan
Authors:
Kevin Duncan

You are about to embark on one of the biggest adventures of your life. It's a daunting prospect, isn't it? An empty desk, no customers, no confirmed money coming in, and no one to gossip with. Welcome to running your own business. Every issue is now yours to wrestle with, and yours alone. But then so is all the satisfaction when things go well, whether that is mental or financial. This book expertly guides you through the principles of running and growing a successful business - including what to do when it's not going exactly as you wish. Crammed with practical advice - from assessing pros and cons to motivating yourself and adopting effective practices - it will help you find clear, practical solutions and prove invaluable as you tackle this great adventure.

John Murray Learning

Selling in 4 Weeks

Christine Harvey, Grant Stewart, Di McLanachan, Peter Fleming
Authors:
Christine Harvey, Grant Stewart, Di McLanachan, Peter Fleming

Selling In 4 Weeks is a comprehensive guide to sales, giving you everything you need to know in one place. Made up of four bestselling books in one, this book delivers a complete course in selling. From strategy and account management to negotiation and customer service you'll discover all the tools, techniques and strategies you need to get your selling right.This book introduces you to the main themes and ideas of sales, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to work through it like a 4 week course or dip in and out, Selling In 4 Weeks is your fastest route to success:Week 1: Successful Selling In A WeekWeek 2: Successful Key Account Management In A WeekWeek 3: Successful Negotiating In A WeekWeek 4: Successful Customer Care In A WeekABOUT THE SERIESIn A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

Teach Yourself

The Business Plan Coach: Teach Yourself

Iain Maitland
Authors:
Iain Maitland
Teach Yourself

Starting A New Job In A Week

Christine Harvey
Authors:
Christine Harvey

Sunday: Starting afreshMonday: Your new bossTuesday: Your new colleaguesWednesday: Your new teamThursday: Your new customersFriday: Your first daySaturday: Your first month

Teach Yourself

Small Business Marketing In A Week

John Sealey
Authors:
John Sealey

Sunday - Understand the principles that will clearly identify where your business is currently and what needs to be done Monday - Ensure you are sowing the right seeds to attract the right type of customers with your existing marketing strategiesTuesday - Discover how to keep your customers longer and improve your conversion ratesWednesday - Increase customer loyalty and frequency of purchase by integrating your customers into your businessThursday - Increase the value of your sales with effective, efficient systems and processes to drive down wastage Friday - Grow your business by attracting new clients and building stronger relationshipsSaturday - Manage your marketing activities to improve the return on your investment for the future

Teach Yourself

How to Tame Technology and Get Your Life Back: Teach Yourself

Kevin Duncan
Authors:
Kevin Duncan

Technology can be a wonderful thing. It can also be a curse when it overwhelms us. If your phone, computer or other devices are beginning to rule your life, then you need help.We don't have to be ruled by our machines. It's time for us humans to fight back. 'How to Tame Technology' tells you exactly what to do, practical tips and simple things that you can do to regain control. Take the test and find out just how addicted you are - then learn how to cure yourself.'I can't talk now, I'm on the phone'For those of us suffering from technological overload, it's time to pause and think. Author and Plain English commentator Kevin Duncan has trained and advised some of the UK's top companies, including Saatchi & Saatchi and Shell, in how to cope with all this. This thought-provoking book grapples with just how addicted we have become to technology and offers a set of ideas to help wean us off our technological drugs and lead a more fulfilling life. It looks briefly at how we got here, tests you on how serious your condition is and then offers real solutions, including rapid sequential tasking (v multitasking), communicating concisely, using the best method of communication for the job, all while retaining your sense of humour and enthusiasm.'Every page is a prompt to imagine things differently. A handbook for these challenging times ahead.'Mark Earls, author of Herd'He does for business what Nike does for sport.' Richard Hytner, Deputy Chairman, Saatchi & Saatchi Worldwide'Anyone who owns a mobile should have this on their shelf.' Robert Ashton, author The Life Plan

Teach Yourself

Personal Impact at Work in a Week: Teach Yourself

Christine Harvey
Authors:
Christine Harvey

The ability to present yourself in such a way as to make an impact, is crucial to anyone who wants to advance their career.Written by Christine Harvey, a leading expert on business communication, this book quickly teaches you the insider secrets you need to know to in order to make a difference at work.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!

Teach Yourself

Personal Impact at Work in a Week: Teach Yourself Ebook Epub

Christine Harvey
Authors:
Christine Harvey

The ability to present yourself in such a way as to make an impact, is crucial to anyone who wants to advance their career.Written by Christine Harvey, a leading expert on business communication, this book quickly teaches you the insider secrets you need to know to in order to make a difference at work.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!

Teach Yourself

People Skills In A Week

Christine Harvey
Authors:
Christine Harvey
Teach Yourself

Successful Selling In A Week

Christine Harvey
Authors:
Christine Harvey
Teach Yourself

Marketing Plans In A Week

Ros Jay, John Sealey
Authors:
Ros Jay, John Sealey

Learn in a week what the experts learn in a lifetime. The ability to create a successful marketing plan is crucial to anyone who wants to advance their career.Written by Ros Jay, a leading expert on marketing as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to create a successful marketing plan.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!Sunday: What is a marketing plan?Monday: Asking questionsTuesday: Researching the answersWednesday: The objectivesThursday: Converting objects into action plansFriday: Putting the plan togetherSaturday: Using the marketing plan

Teach Yourself

Business Plans in a Week

Iain Maitland
Authors:
Iain Maitland

The ability to write a successful business plan is crucial to anyone who wants to advance their career.Written by Iain Maitland, a leading expert on appraisals as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write and receive support for a business plan.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!

Hodder & Stoughton

Revolution

Kevin Duncan
Authors:
Kevin Duncan

Electronic + Addicted (abnormally dependent on a habit) = edicted (hooked on technology).Technology can be a wonderful thing. It can also be a curse when it overwhelms us. If your phone, computer or other devices are beginning to rule your life, then you may be edicted.We don't have to be ruled by our machines. It's time for us humans to fight back. Revolution tells you how, with technology taming tips and simple things that you can do to regain control. Take the test and find out just how edicted you are - then learn how to cure yourself.'I can't talk now, I'm on the phone'For those of us suffering from ediction, it's time to pause and think. Author and Plain English commentator Kevin Duncan has trained and advised some of the UK's top companies, including Saatchi & Saatchi and Shell, in how to cope with all this. This thought-provoking book grapples with just how addicted we have become to technology and offers a set of ideas to help wean us off our technological drugs and lead a more fulfilling life. It looks briefly at how we got here, tests you on how serious your condition is and then offers real solutions, including rapid sequential tasking (v multitasking), communicating concisely, using the best method of communication for the job, all while retaining your sense of humour and enthusiasm.""Every page is a prompt to imagine things differently. A handbook for these challenging times ahead.""Mark Earls, author of Herd'He does for business what Nike does for sport.'Richard Hytner, Deputy Chairman, Saatchi & Saatchi Worldwide'Anyone who owns a mobile should have this on their shelf.'Robert Ashton, author The Life Plan

Hodder & Stoughton

Make Your Small Business Thrive: Flash

Kevin Duncan
Authors:
Kevin Duncan

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Make Your Small Business Thrive is a short, simple and to-the-point guide to looking after your business in the good AND bad times. In just 96 pages, the reader will discover how to not only survive but thrive, even in tough times.KNOW YOUR STRENGHTS AND WEAKNESSESFIND HELP AND SUPPORTPLAN FOR THE FUTUREBUILD BUSINESS RELATIONSHIPSREDISCOVER YOUR FOCUS

Hodder & Stoughton

Run Your Own Business Successfully: Flash

Kevin Duncan
Authors:
Kevin Duncan

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Run Your Own Business Successfully is a short, simple and to-the-point guide to the art of running your own business in a way that suits you. In just 96 pages, the reader will discover how to assess the pros and cons of running a business, maximise motivation and find the most effective practices.KNOW WHAT YOU HAVE TO OFFERINCREASE MOTIVATIONSORT YOUR FINANCESENJOY INDEPENDENCESTAY ENTHUSIASTIC

Teach Yourself

Run Your Own Business: Teach Yourself

Kevin Duncan
Authors:
Kevin Duncan
Teach Yourself

Run Your Own Business: Teach Yourself Ebook Epub

Kevin Duncan
Authors:
Kevin Duncan
Teach Yourself

Small Business Survival: Teach Yourself

Kevin Duncan
Authors:
Kevin Duncan

Small Business Survival will give you all the help you need to not just ""get by"" in the present economic downturn but to help your business emerge stronger, too. The author, Kevin Duncan, is an independent troubleshooter with a vast knowledge of many business types, writer of 5 bestselling business books, and winner of many creativity and effectiveness awards. His no-nonsense approach to the subject guides you through the key issues and questions you will face and gives you clear, practical solutions - to help ensure your business survives and thrives.NOT GOT MUCH TIME?One and five-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of how to keep your small business afloat and going strong.FIVE THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it.