Related to: 'The Startup Coach: Teach Yourself'

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John Murray Learning

The Franchising Handbook

Carl Reader
Authors:
Carl Reader

Most small business books focus on what it takes to start a small business, and not what it takes to start a franchise. At best, these books might allocate a single chapter to the concept of franchising, and at worst the author presumes that franchises are the same as any other business start-up. The world of franchising has its own nuances, and advice that works for 99% of start-ups would not apply to franchising. In fact, well-meaning advice can often be detrimental to potential franchisees.This book is focused on making sure that potential franchisees are aware of the specific journey ahead of them. As franchising is a two-way business arrangement, it includes exactly what franchisors are looking for, what can or cannot be negotiated with a franchisor, and how best to present yourself to ensure that you win the franchise you want.

Alvin Hall

Alvin Hall is an internationally renowned financial educator, television and radio broadcaster, bestselling author, and regular contributor to magazines, newspapers, and websites. For five years on the BBC, he hosted the highly rated and award-winning series, Your Money or Your Life, on which he offered both practical financial and psychological advice to people about how to take control of and fix their financial problems. Hall lives in New York City where he designs and teaches classes about the investment markets for financial services companies, banks, regulatory authorities, as well as information and technology vendors.

Bianca Miller-Cole

Bianca Miller-Cole is an award-winning entrepreneur, workshop facilitator and public speaker.In 2014, Bianca was the runner-up on The Apprentice, the BBC television series in which candidates compete in front of millions of viewers to go into business partnership with multi-millionaire tycoon, Lord Sugar. Bianca is the founder of the BE group and her hosiery brand, Bianca Miller London. She is an in-demand public speaker and was awarded a Power Profile by Linked in 2016.

Byron Cole

Byron Cole is an award-winning serial entrepreneur, public speaker, investor, philanthropist and mentor to entrepreneurs and students. He runs the BLC Group, an umbrella company that look after his many business interests.

Catherine Kaputa

Catherine Kaputa is the award-winning author of You Are a Brand! and Breakthrough Branding. She is a successful branding strategist and speaker and led the 'I Love NY' campaign. Catherine lives in New York City.

Craig Storti

Craig Storti is founder and co-director of Communicating Across Cultures, a Washington, D.C.-based intercultural communication training and consulting firm. With work appearing in the Washington Post, Los Angeles Times, and Chicago Tribune, he is the author of six books. Having lived nearly a quarter of his life abroad, he lives now in Maryland. www.craigstorti.com

Eric Schmidt

Eric Schmidt served as Google's CEO from 2001 to 2011. During that time he shepherded the company's growth from a Silicon Valley start-up to a global technology leader that today has over $55 billion in annual revenues and offices in more than 40 countries. Eric is now Google's executive chairman.

Gary Keller

Gary Keller is chairman of the board and cofounder of Keller Williams Realty, Inc., one of the largest real estate companies in the world. His New York Times bestselling books have sold more than 1,300,000 copies.

Iain Maitland

Iain Maitland has been a professional writer since 1987. He has written over 50 books, mainly on business, and been published as far away as Russia, India, Japan, USA and Australia. He has also written for the Sunday Times, Which? and the Financial Times amongst many others.

James Bidwell

Disrupt! is written by the team at Springwise, the most cutting edge online resource for innovation spotting and business ideas. Powered by their network of over 20,000 Springspotters in 190+ countries, Springwise curate and publish the most exciting global innovations every day. James Bidwell is the majority shareholder and CEO of Springwise and has been described as "Selfridges' ringmaster extraordinaire", as "a theatrical agitator", listed in the Financial Times Creative Business Top 50, named as one of London's 1000 most influential by the London Evening Standard; amongst many other tributes during his successful career in leading transformational change in business.

Jay Papasan

Jay Papasan, a former editor at HarperCollins Publishers in New York, co-authors Gary's books and is Vice President of Publishing at Keller Williams. He's a frequent event speaker and corporate trainer.

John Brooks

John Brooks (1920-1993) was an award-winning writer best known for his contributions to the New Yorker as a financial journalist. He was also the author of ten nonfiction books on business and finance, a number of which were critically acclaimed works examining Wall Street and the corporate world. His books Once in Golconda, The Go-Go Years, and Business Adventures have endured as classics. Although he is remembered primarily for his writings on financial topics, Brooks published three novels and wrote book reviews for Harper's Magazine and the New York Times Book Review.

John Lees

John Lees is one of the UK's best-known career stategists. He writes regularly for the Times and the Guardian. His work appears regularly in glossies including Psychologies, Marie Claire and Red and he has appeared several times on both the BBC and ITV. He has trained recruitment specialists since the mid-1980s and worked with numerous organisations including HSBC and Reuters.

Jonathan Rosenberg

Jonathan Rosenberg joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.

Kasia Wezowski

Kasia Wezowski is the creator and co-producer of LEAP, the first documentary about the coaching profession. She is the founder of the Center for Body Language, the creator of the Emotional Management Method and Micro Expressions Training Videos (METV). She is a unique Business Coach with 12 years experience (with over 3000 coaching hours), and the creator of more than 30 methods for Stress Management, Emotional Consciousness and Leadership Development. She has appeared in international media, including CBS, Fox, Forbes, at and TEDx. in the full feature documentary "Destressed", and at Harvard University. Kasia has completed 3 university Master degrees at the same time: Psychology, Sociology and Law. She is passionate about organizational dynamics, radical effectiveness without effort, intuitive creativity and human behavior. Combined with her passion for extreme traveling, immersing herself in exotic cultures, she believes that successful people normally do what others do infrequently.

Mac Bride

Mac Bride is a successful computer author who brings over 20 years of teaching experience to his writing.

Michael Lewis

Michael Lewis is a former banker who worked at Salamon Brothers in the height of Eighties boom. He writes regularly as a journalist and is the author of several books, including the international bestseller, LIAR'S POKER.Michael Lewis was born in New Orleans and educated at Princeton University and the London School of Economics. He has written several books including the international bestseller, Liar's Poker, widely considered the book that defined Wall Street during the 1980s. Lewis is contributing writer for the New York Times Magazine and also writes for Vanity Fair and Portfolio magazine. He is married with three children.

Nigel Cumberland

Nigel Cumberland is a founding partner of the London based Silk Road Partnership, which provides a range of coaching/mentoring services across the Gulf, Europe and Asia. Clients include the World Bank, Google, Standard Chartered Bank, Commerzbank, Bureau Veritas, Dubai Government, Malaysian Government and Macquarie Bank. He has held various C-Level and Managing Director positions with a number of multinationals and sat on a number of Boards of Directors.

Richard Koch

Richard Koch is a highly successful author, investor and entrepreneur, having made large returns from businesses as diverse as hotels, restaurants, personal organisers and consulting. A former partner at consulting firm Bain & Co, and co-founder of The LEK Partnership, the fastest growing and most profitable 'strategy boutique' of the 1980s, Richard now lives the 80/20 way between Gibraltar, Spain, Portugal and South Africa.

Rob Parsons

Rob Parsons is the bestselling author of THE SIXTY MINUTE GRANDPARENT, TEENAGERS! and THE SIXTY MINUTE FATHER. He speaks internationally on family issues and is the Executive Chairman of Care for the Family, a charity committed to strengthening family life and helping others who are hurting due to family breakdown.Care for the Family, launched by Rob in 1988, is a registered charity and its work is motivated by Christian compassion. The resources and support it provides are available to everyone, of any faith or none.Rob lives in Cardiff with his wife Dianne. They have two adult children and four grandchildren.