Related to: 'The Startup Coach: Teach Yourself'

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John Murray Learning

The Franchising Handbook

Carl Reader
Authors:
Carl Reader

Most small business books focus on what it takes to start a small business, and not what it takes to start a franchise. At best, these books might allocate a single chapter to the concept of franchising, and at worst the author presumes that franchises are the same as any other business start-up. The world of franchising has its own nuances, and advice that works for 99% of start-ups would not apply to franchising. In fact, well-meaning advice can often be detrimental to potential franchisees.This book is focused on making sure that potential franchisees are aware of the specific journey ahead of them. As franchising is a two-way business arrangement, it includes exactly what franchisors are looking for, what can or cannot be negotiated with a franchisor, and how best to present yourself to ensure that you win the franchise you want.

Alan Hall

Alan Hall is a millennial manager with experience working in sales, sales operations and key account management in the packaged goods industry and now specializing in meeting management.

Bianca Miller-Cole

Bianca Miller-Cole is an award-winning entrepreneur, workshop facilitator and public speaker.In 2014, Bianca was the runner-up on The Apprentice, the BBC television series in which candidates compete in front of millions of viewers to go into business partnership with multi-millionaire tycoon, Lord Sugar. Bianca is the founder of the BE group and her hosiery brand, Bianca Miller London. She is an in-demand public speaker and was awarded a Power Profile by Linked in 2016.

Byron Cole

Byron Cole is an award-winning serial entrepreneur, public speaker, investor, philanthropist and mentor to entrepreneurs and students. He runs the BLC Group, an umbrella company that look after his many business interests.

Catherine Kaputa

Catherine Kaputa is the award-winning author of You Are a Brand! and Breakthrough Branding. She is a successful branding strategist and speaker and led the 'I Love NY' campaign. Catherine lives in New York City.

Craig Storti

Craig Storti is founder and co-director of Communicating Across Cultures, a Washington DC-based intercultural communication training and consulting firm. With work appearing in the Washington Post, Los Angeles Times, and Chicago Tribune, he is the author of six books. Having lived nearly a quarter of his life abroad, he lives now in Maryland. www.craigstorti.com

Diana Mather

Diana Mather is a communications trainer, writer, broadcaster and personal image consultant. She started her career as a newsreader and interviewer at the BBC, and for the past 30 years has taught communication skills to people from 5 continents, including UK MPs and US senators. She is a regular talking head on TV, including The Culture Show, Trisha and Jeremy Kyle.

Eric Schmidt

Eric Schmidt served as Google's CEO from 2001 to 2011. During that time he shepherded the company's growth from a Silicon Valley start-up to a global technology leader that today has over $55 billion in annual revenues and offices in more than 40 countries. Eric is now Google's executive chairman.

Erik Bertrand Larssen

Erik Bertrand is a performance consultant who energizes people into successful careers and happier lives. After a career with the military as a paratrooper, he worked in the telecom industry, moved into headhunting and then started mental and career coaching on the side. A holder of a Masters degree in business economics, Erik is the number one mental trainer in Norway with clients ranging from business executives at Fortune 500 companies to Olympic medalists. An Oslo, Norway native and a father of four, Erik splits his time between his hometown and New York City.

Gary Keller

Gary Keller is chairman of the board and cofounder of Keller Williams Realty, Inc., one of the largest real estate companies in the world. His New York Times bestselling books have sold more than 1,300,000 copies.

Graham Jones

Graham Jones is an Internet Psychologist who helps businesses understand the online behaviour of their customers and website visitors. He was one of the first psychologists in the world to start investigating the way human behaviour has adapted to the online world. He speaks at conferences on the topic and is a consultant to a number of businesses, helping them engage more fully with their online customers, thereby helping to improve their brand, sales and profits. Graham is an Associate Lecturer at The Open University and a Visiting Lecturer at the University of Buckingham. He is also a regular guest on TV and Radio talking about the Internet and is frequently interviewed by journalists from around the world about the topic of online behaviour.

James Bidwell

Disrupt! is written by the team at Springwise, the most cutting edge online resource for innovation spotting and business ideas. Powered by their network of over 20,000 Springspotters in 190+ countries, Springwise curate and publish the most exciting global innovations every day. James Bidwell is the majority shareholder and CEO of Springwise and has been described as "Selfridges' ringmaster extraordinaire", as "a theatrical agitator", listed in the Financial Times Creative Business Top 50, named as one of London's 1000 most influential by the London Evening Standard; amongst many other tributes during his successful career in leading transformational change in business.

Jonathan Rosenberg

Jonathan Rosenberg joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.

Jordan Belfort

Jordan Belfort was born in Queens, New York. He hustled ices to put himself through college, showing early entrepreneurial flair. His first business sent him bankrupt at twenty-four so he went down to Wall St with $100 in his pocket and ended up building one of the largest brokerages in America - the now infamous Stratton Oakmont. A hard partying lifestyle ended in crash and burn. Ultimately indicted by the federal government, Belfort served twenty-two months in prison, and time in rehab. He's now a highly successful motivational speaker.His story has been made into a Golden Globe-winning and Academy Award-nominated film starring Leonardo DiCaprio and directed by Martin Scorsese.He is currently living in Los Angeles.

Kasia Wezowski

Kasia Wezowski is the creator and co-producer of LEAP, the first documentary about the coaching profession. She is the founder of the Center for Body Language, the creator of the Emotional Management Method and Micro Expressions Training Videos (METV). She is a unique Business Coach with 12 years experience (with over 3000 coaching hours), and the creator of more than 30 methods for Stress Management, Emotional Consciousness and Leadership Development. She has appeared in international media, including CBS, Fox, Forbes, at and TEDx. in the full feature documentary "Destressed", and at Harvard University. Kasia has completed 3 university Master degrees at the same time: Psychology, Sociology and Law. She is passionate about organizational dynamics, radical effectiveness without effort, intuitive creativity and human behavior. Combined with her passion for extreme traveling, immersing herself in exotic cultures, she believes that successful people normally do what others do infrequently.

Kathleen Eisenhardt

Kathleen M. Eisenhardt is Professor of Strategy and Organization at Stanford University. She received a B.S. in mechanical engineering from Brown University, holds an M.S. in computer science and received a Ph.D. from Stanford's Graduate School of Business. She also has several honorary degrees including from London Business School. She is the co-author (with Shona L. Brown) of Competing on the Edge: Strategy as Structured Chaos.

Kevan Hall

Kevan Hall is an experienced CEO and consultant working with major multinationals around the world to inspire and enable people to succeed in connected global organizations. His previous books include Speed Lead and Making the Matrix Work.

Mark Forster

Mark Forster is a full-time life coach. He frequently runs workshops and seminars specialising in time management.

Matt Avery

Matt Avery is a successful life coach and mentor, whose tried and tested methodologies have been helping people to achieve genuine, lasting happiness for more than a decade.

Michael J. Marquardt

Michael J. Marquardt, Ed.D. is professor of Human Resource Development and International Affairs as well as Program Director of Overseas Programs at George Washington University. Dr. Marquardt also serves as President of the World Institute for Action Learning and is the author of 20 books, including Leading with Questions and Optimizing the Power of Action Learning.