Digital Marketing In A Week
By Nick Smith
Digital Marketing In A Week is a simple and straightforward guide to brilliant digital marketing, giving you everything you need to know in just seven short chapters. From social marketing and search engine optimization, to 'paid' advertising, mobile marketing and creating the perfect website for driving sales, you'll discover the perfect toolkit to drive your successful digital marketing.This book introduces you to the main themes and ideas of digital marketing, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, NLP In A Week is your fastest route to success:- Sunday: Building the ultimate sales website- Monday: SEO: The backbone of any digital marketing strategy- Tuesday: Social media marketing madness- Wednesday: Pay per click (PPC) simplified and explained- Thursday: Mobile optimization and getting mobile users- Friday: Email marketing - why you should do it no matter what- Saturday: Other marketing tricks and tips in the modern worldABOUT THE SERIESIn A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
Difficult Conversations In A Week
By Martin Manser
Difficult conversations just got easierHow do you deal professionally with a colleague whose work is seriously below standard? A supplier who is always late? Saying 'no' graciously? Giving someone bad news? Many of us have been on the receiving end of business conversations that have been badly handled, poorly timed or scarcely prepared for by the person we're talking to. This practical book offers help to new and aspiring managers in a variety of business situations, such as delivering bad news in an appraisal, and how to work with a range of colleagues who may be lazy, negative orincompetent.Whether you choose to read it in a week or in a single sitting, Difficult Conversations In A Week is your fastest route to success:- Sunday: Why are some conversations difficult? We may tend to avoid difficult conversations: how else can you deal with them? - Monday: Manage your emotions Distinguish the facts of an incident and how colleagues feel about it and their sense of identity.- Tuesday: Prepare well The venue, atmosphere and timing of a difficult conversation are all important. It is essential that you prepare well, especially your opening words and the direction that you want the conversation to go in, including alternative ways to resolve the issue.- Wednesday: Listen carefully As you listen, you discover more about your colleague's background and motivation. You also need to learn how to ask incisive questions that get to the root of an issue.- Thursday: Treat colleagues with respect In a difficult conversation, you need to affirm your colleague and continue to listen until they feel heard. You will explain your point of view politely, yet firmly, being neither passive nor aggressive in tone.- Friday: Seek change Involve colleagues in a conversation; learn how to deal with certain kinds of colleagues, for example, those who are lazy, aggressive or shy.- Saturday: Build trusting relationships Work hard to develop strong working relationships, so that when you have to have a difficult conversation, you will be better placed to do sobecause you will know the person better.
By Frank Ronan
From the award-winning author of The Men who Loved Evelyn Cotton, this is a novel in which God plays narrator, death is the mystery and sex the possible key. When the successful and adored Rory Dixon's car goes over a cliff into the Irish Sea, his wife Helen is convinced he has been murdered.A journey through a landscape that includes incest, adolescent despair, drug abuse, suicide fixation, sex killers, corrupt politicians, repulsive old lechers, necrophiliacs, unfrocked priests and corpses dripping blood through the drawing room ceiling into guests' wine glasses.
The Dragonbone Chair
By Tad Williams
Kitchen-boy Simon is bored, restless and fourteen years old - a dangerous combination. It seems, however, that his life has just taken a turn for the better when he's apprenticed to his castle's resident wizard. As Simon's learning to read and write under Doctor Morgenes' tutelage, forces greater than he could possible imagine are gathering: forces which will change Simon's life - and his world - forever. Following the death of Good King John, Osten Ard is plunged into civil war as his sons battle for control of the fabled Dragonbone Chair - the country's throne as well as the symbol of its power. Simon is forced to flee the only home he has ever known, a journey which will test him beyond his worst nightmares. With THE DRAGONBONE CHAIR, Tad Williams introduced readers to the incredible fantasy world of Osten Ard and kicked off the beloved, internationally bestselling series Memory, Sorrow and Thorn.
Dandy Gilver and the Unpleasantness in the Ballroom
By Catriona McPherson
A cosy Dandy Gilver mystery set in 1930s Scotland. For fans of PG Wodehouse, Dorothy L Sayers and Agatha Christie.Glasgow,1932, is a city in the grip of dance-fever. Public ballrooms and backstreet dancehalls are thronged every night and competition for professional titles is fierce. Even after the sudden death of one of last year's hopefuls there are plenty willing to take his place, and few who stop to wonder why he died.In the melting pot of the Locarno Ballroom in Sauchiehall Street, a debutante rubs shoulders with denizens of Glasgow's meanest streets, her respectable fiancé oblivious, her parents dismayed.When she starts receiving threats from a rival, they grow frantic enough to call on Dandy Gilver to save their precious daughter from harm.But as Dandy and her sidekick, Alec Osborne, begin to unravel the secrets of the dancehall, they soon discover that the rot goes much deeper than rivalry and there's more at stake than a silver cup. Despite the pretty frocks and dancing shoes, this apparently glittering world is a darker place than they've ever been before . . .Catriona McPherson's latest novel in the series, Dandy Gilver and a Spot of Toil and Trouble is now available for pre-order.
The Devil's Anvil
By Matt Hilton
Accepting the task of protecting Billie Womack is a no-brainer for ex-counterterrorist soldier Joe Hunter, but it comes with its own set of complications. Billie's husband, Richard, stole thirty million dollars from some violent people. He apparently died in a car crash with Billie's daughter, Nicola, during a desperate attempt to elude his pursuers. But his enemies don't believe him dead. They think he escaped the plunge into the icy river that killed Nicola and has now decided to come back for the money. If he's alive, they believe he'll contact Billie. It doesn't take long for the bad guys to arrive at her remote farmhouse. Soon she and Joe are fugitives. Dead or alive, Richard's fate means nothing to Hunter, but he promises to do everything in his power to protect the grieving mother. Even if it means taking a bullet for her, it's a price he'll pay. It's a pledge he will come to regret, as he learns that killers are forged on the Devil's anvil.
By Jeffery Deaver
Eduardo Rinaldo was a deliveryman - though some of his cargo was less than legit. When he's found murdered, Lincoln Rhyme and Amelia Sachs take the case; but soon their focus moves from catching a killer to hunting down the last delivery he made. Somewhere in New York City, some very dangerous goods are missing... and Rhyme and Sachs are not the only people on the trail. A slice of devious Deaver brilliance, THE DELIVERYMAN also includes a sneak peek of the forthcoming twelfth Lincoln Rhyme novel, THE STEEL KISS.
The Double Life of Mistress Kit Kavanagh
By Marina Fiorato
First published in hardback as Kit.An unforgettable historical romance based on an astonishing true story from international bestseller Marina Fiorato - perfect for fans of Poldark and The Scandalous Lady W. Dublin 1702. Irish beauty Kit Kavanagh has everything she could want in life. Newly married, she runs a successful alehouse with her beloved husband Richard. The wars that rage in Europe over the Spanish throne seem a world away.But everything changes on the night that Richard simply disappears. Finding the Queen's shilling at the bottom of Richard's tankard, Kit realizes that her husband has been taken for a soldier.Kit follows Richard's trail across the battlefields of Italy in the Duke of Marlborough's regiment. Living as a man, risking her life in battle, she forms a close bond with her wry and handsome commanding officer Captain Ross. When she is forced to flee the regiment following a duel, she evades capture by dressing once more as a woman. But the war is not over for Kit. Her beauty catches the eye of the scheming Duke of Ormonde, who recruits her to spy upon the French. In her finery she meets Captain Ross once again, who seems just as drawn to the woman as he was to the soldier.Torn between Captain Ross and her loyalty to her husband, and under the orders of the English Crown, Kit finds that her life is in more danger now than on the battlefield.
By Sarah Lotz
Sarah Lotz's extraordinary, unmissable follow-up to the book that made headlines around the world, THE THREE - perfect for fans of The Shining Girls, The Passage and Lost.Four days into a five day singles cruise on the Gulf of Mexico, the ageing ship Beautiful Dreamer stops dead in the water. With no electricity and no cellular signals, the passengers and crew have no way to call for help. But everyone is certain that rescue teams will come looking for them soon. All they have to do is wait.That is, until the toilets stop working and the food begins to run out. When the body of a woman is discovered in her cabin the passengers start to panic. There's a murderer on board the Beautiful Dreamer... and maybe something worse.
Deliver Great Training Courses In A Week
By Martin Manser
Training just got easierYou have probably been on both good and bad training courses. Unfortunately, it may be the bad ones that you remember - perhaps the content was badly ordered, the arrangements were poor, the speaker was boring. How can you prepare for and lead an outstanding training course? In this book we will show you how.Sunday: What is training? What are you aiming to achieve? What are the basic different styles in which colleagues learn - and in which trainers train? What overall points should you consider and what practical arrangements do you need to think about, for example on timing and venue?Monday: Identify the training needs clearly How to analyse participants' training needs, using various sources; use the needs to define clear learning outcomes that are both SMART and also relevant to participants' real work and jobs.Tuesday: Design the course carefully How to continue to prepare well: think about the points you want to communicate and order them clearly; find a fresh angle; be motivational, inspirational and practical; write a strong beginning and round off your training well at the end.Wednesday: Plan variety creatively Why the need to change the style of training regularly throughout the session is important to maintain participants' interest and involvement; plan variety; consider different ways to encourage group participation; use visual aids and PowerPoints effectively.Thursday: Implement your plan successfully Go for it! Put all your preparation into practice on the day itself. How will you make a good first impression and make the most of informal times? Body language is important; how will you overcome nerves? Learn how to deal with difficult people.Friday: Evaluate the training thoroughly Why identifying what went well and what didn't go so well is important; checking on 'learning' after the course is essential to determine changed attitudes, behaviour patterns, and so on. Review your training to see if it had its desired effects: if not, reassess and begin the process again.Saturday: Refine your skills constantly You have completed your training course and evaluated it; now learn how to cultivate the qualities of a professional trainer, for example by keeping up to date with your subject, learning from your mistakes and mentoring a colleague to lead training courses.
Deliciously Ella Every Day
By Ella Mills (Woodward)
The second book by the record-breaking bestselling author of Deliciously Ella!The Deliciously Ella way of eating isn't about following a diet, it's about enjoying delicious, natural food to help you look and feel your best. Luckily, Ella understands that nourishing your body with wholesome ingredients needs to fit in with your existing lifestyle and not feel like something difficult, which is why she has written this book - to help you make the right choice every time and start to glow from the inside out. With Deliciously Ella Every Day, her easy-to-make food will become a natural part of your life.Ella's much-awaited second book is packed with 100 more of her trademark simple yet tempting plant-based, dairy-free and gluten-free recipes. Be inspired by her quick weekday dinners, slow-cook comfort food designed to be shared, amazing colourful salads and incredible food to take with you when you're on the go. Add to these a selection of easy yet delicious breakfast options and smoothies, an array of sweet treats and a variety of soothing drinks - and this may just be Ella's best collection yet.Featuring the top ten rules for living the Deliciously Ella way, lists to help you get organised, plus tips and tricks to help you get ahead, this is the cook book you've been waiting for to help you get your life and your health on track - with zero hassle.
By T.D. Jakes
#1 New York Times bestselling author T.D. Jakes inspires readers to discover breakthroughs and focus with this illustrated blank journal based on Destiny.When you reflect on your life, you may be surprised by the moments that happened through a series of circumstances that you had no control over. Are these random events simply distractions from reaching your goals? Or can they actually be catalysts that force us to accept our destiny? For fans of his newest book Destiny, T.D. Jakes offers a beautiful journal to deepen and personalise the Destiny message. Complete with watermarked, one-sentence quotes from Destiny, this interactive volume will challenge readers to fill the beautifully designed diary pages with personal revelations and get to know themselves, learn what they are made of, and play the lead role in their own lives so that they can focus on God's plan--and then just let the rest go!
Destiny Personal Application Guide
By T.D. Jakes
#1 New York Times bestselling author T.D. Jakes expands on his book Destiny with a personal growth tool to help readers focus on their priorities and live with purpose.With Bishop T.D. Jakes' help, fans of his book Destiny can break free from everyday distractions to restructure their priorities and discover their destiny. For those who sense an order to their steps, a form of guidance nudging them forward, this companion guide is the key to success. The DESTINY PERSONAL APPLICATION GUIDE offers interactive questions, creative exercises, and strategies that will challenge readers to get to know themselves even further. Readers will find the courage to claim their destiny and focus on reaching the goals God has set for them. This guide is filled with reflections, self-quizzes, and other interactive applications, encouraging readers to live an intentional, satisfying life.
Death is a Welcome Guest
By Louise Welsh
Longlisted for the Theakstons Old Peculiar Crime Novel of the YearMagnus McFall was a comic on the brink of his big break when the world came to an end. Now, he is a man on the run and there is nothing to laugh about.Thrown into unwilling partnership with an escaped convict, Magnus flees the desolation of London to make the long journey north, clinging to his hope that the sickness has not reached his family on their remote Scottish island.He finds himself in a landscape fraught with danger, fighting for his place in a world ruled by men, like his fellow traveller Jeb - practical men who do not let pain or emotions interfere with getting the job done.This is a world with its own justice, and new rules.Where people, guns and food are currency.Where survival is everything.Death is a Welcome Guest defies you to put it down, and leaves you with questions that linger in the mind long after you read the last page.
Decision Making In A Week
By Martin Manser
Making decisions just got easierYou make decisions all the time in everyday life: what to eat, what clothes to wear, with whom you spend your leisure time and how you spend your money. In your business life you are also constantly making decisions: the different activities you - and your business colleagues - need to carry out in order to arrive at a sound decision. At work, you are deciding how to spend your time, which emails to answer, what subjects to raise at a meeting, when is the best time for your company to launch a new product, what companies you should invest in, what you are not willing to compromise on in negotiations, what policies to develop and how best to market your products and services. Some of these decisions may have already been made for you by other colleagues, usually those above you in your company or organization, and your task is merely to implement them. In other matters, however, you can exercise some control over the actual decision-making process.Each of the seven chapters in Decision Making In A Week covers a different aspect of the decision-making process:- Sunday: Know your aims clearly. What are you actually making a decision about?- Monday: Collect relevant information. Consider all the relevant factors as you gather the information you need.- Tuesday: Identify different options. Widen your thinking, challenge assumptions and consider creative solutions.- Wednesday: Work effectively as a team. Make decisions as a group so that colleagues will feel motivated to implement the decision.- Thursday: Evaluate different options. Set objective criteria against which you can examine the various options you have identified.- Friday: Make an informed decision and implement it, communicating it well to all the relevant parties.- Saturday: Review the decision carefully, evaluating the whole decision-making process, noting what went well and learning from mistakes.
By Stephen Greenleaf
Called in to help dying millionaire Maximilian Kottle locate his estranged son, P.I. John Marshall Tanner doesn't know what to expect.Soon Tanner is on a quest to find Karl Kottle, a former sixties radical and alleged murderer. As his search continues, Tanner encounters a host of potential clients, including a muckraking newspaper editor whose star investigative reporter may have finally gone too far...
By Lisa Jackson
Jenna Hughes left Hollywood for a farm in Oregon to get away from fame. But someone has followed the former movie star - an obsessed fan whose letters are personal and deeply disturbing. And while Jenna's already shaken up by what she's seen on paper, she'd be terrified if she knew what Sheriff Shane Carter is investigating. It's a shocking case that started with the discovery of a dead woman in the woods. Now two more women are missing, and one of them looks just like Jenna. As a blizzard bears down on their small town, the merciless killer's grisly work has only just begun. Jenna is getting close to meeting her biggest fan - the one who wants to own her forever.
Dragon Storm (Dragon Fall Book Two)
By Katie MacAlister
Book number two in New York Times bestselling author Katie MacAlister's sexy, steamy Dragon Falls series.TURN ON THE CHARMAccording to some (including himself), Constantine is one of the greatest heroes of dragonkin who ever lived. Too bad he's now lonelier than ever and his biggest adventure involves a blow-up sheep-until he has an opportunity to save his kind once again. All Constantine has to do is break into a demon's dungeon, steal an ancient artifact, and reverse a deadly curse. The plan certainly does not involve rescuing a woman...TURN UP THE HEATBee isn't sure whether to be infuriated or relieved when Constantine pops up in her prison. The broody, brawny shifter lights her fire in a way no one ever has before, yet how far can she really trust him? Their chemistry may be off the charts, but when push comes to shove, Constantine will have to make a crucial choice: to save the dragons or the woman he's grown to love with fierce intensity.
Duel in the Snows
By Charles Allen
In December 1903 a British army marched over the Himalayas to counter a non-existent Russian threat and was confronted by a medieval Tibetan army ordered to stop it by non-violent means. It was a clash between the mightiest political power in the world and the weakest. Leading the mission was the charismatic Francis Younghusband. Commanding the army escort was an officer determined to do things by the book: General James Macdonald. The result was conflict at every level.Drawing on diaries, letters and unpublished first-hand accounts, Charles Allen reveals not only the true character of one of Britain's great imperial heroes but also the calamitous outcome for the Tibetan people of Britain's last attempt at empire-building.
By Belva Plain
Laura and 'Bud' Rice share an elegant home and two children; brilliant, handsome Tom and cherished, chronically ill Timmy. But after nineteen years of marriage, Laura's respectable husband is a stranger - and the reason behind Tom's escalating involvement with a group of campus bigots. Suddenly the Crawfields enter their lives and shatter the Rice's fragile world. As their quiet Southern town explodes with hate and violence, the two families must embrace the shattering truth, or risk being destroyed by it.