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eCommerce In A Week

By Nick Smith
Authors:
Nick Smith
In today's working environment, which is changing faster than ever, e-commerce is more than a buzzword. It is a vital skill to help you survive and get ahead in your career. Digital marketing consultant Nick Smith has been there and done it, and in this short, accessible book he shares a lifetime of hard-earned wisdom and practical advice.Sunday: Getting ready to start your storeMonday: Basic e-commerce setupTuesday: Social marketing for e-commerceWednesday: Pay-per-click (PPC) marketing for e-commerceThursday: Search engine optimization (SEO) for e-commerceFriday: Customer service for e-commerceSaturday: Bringing it all together into the ultimate e-commerce marketing system
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The Expertise Economy

By Kelly Palmer, David Blake
Authors:
Kelly Palmer, David Blake
The world of work is going through a large-scale transition with digitization, automation and acceleration. Critical skills and expertise are imperative for companies and their employees to succeed in the future, and the most forward-thinking companies are being proactive in adapting to the shift in the workforce. Kelly Palmer, Silicon Valley thought-leader from LinkedIn, Degreed, and Yahoo, and David Blake, co-founder of Ed-tech pioneer Degreed, share their experiences and describe how some of the smartest companies in the world are making learning and expertise a major competitive advantage.The authors provide the latest scientific research on how people really learn and concrete examples from companies in both Silicon Valley and worldwide who are driving the conversation about how to create experts and align learning innovation with business strategy. It includes interviews with people from top companies like Google, LinkedIn, Airbnb, Unilever, NASA, and MasterCard; thought leaders in learning and education like Sal Khan and Todd Rose; as well as Thinkers50 list-makers Clayton Christensen, Daniel Pink and Whitney Johnson. The Expertise Economy dares you to let go of outdated and traditional ways of closing the skills gap, and challenges CEOs and business leaders to embrace the urgency of re-skilling and upskilling the workforce.
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  • Ethics for Life

    By Mel Thompson
    Authors:
    Mel Thompson
    We all face questions on an almost daily basis related to truth and post-truth, particularly in the political sphere, terrorism, globalization, immigration and asylum, social responsibility, media and social-media ethics, and gender and LGBT issues. So how do you navigate this minefield? Ethics for Life is an accessible introduction to all the key theories and thinkers. It shows the relevance of ethical ideas and theories to everyday life, emphasizing the way our view of ourselves and the societies we live in is shaped by our moral values and the arguments they are based on.With contemporary examples and discussion of current debates including terrorism, genetics and the media, Ethics for Life will help you grasp how ethics applies to life today.
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    The End of Loneliness

    By Benedict Wells
    Authors:
    Benedict Wells
    The international bestseller, translated by the award-winning translator of The Tobacconist, Charlotte Collins Winner of the European Union Prize for Literature 'Original and captivating . . . its quiet charm in straightforward prose belies its sharp insight into the human condition' Stylist'It is impossible to look away from it' Guardian'Dazzling' John Irving***************I've known Death a long time but now Death knows me.When their idyllic childhood is shattered by the sudden death of their parents, siblings Marty, Liz and Jules are sent to a bleak state boarding school. Once there, the orphans' lives change tracks: Marty throws himself into academic life; Liz is drawn to dark forms of escapism; and Jules transforms from a vivacious child to a withdrawn teenager. The only one who can bring him out of his shell is his mysterious classmate Alva, who hides a dark past of her own, but despite their obvious love for one another, the two leave school on separate paths. Years later, just as it seems that they can make amends for time wasted, the past catches up with them, and fate - or chance - will once again alter the course of a life. Told through the fractured lives of the siblings, The End of Loneliness is a heartfelt, enriching novel about loss and loneliness, family and love.***************'This novel has been rightfully described as something of a masterpiece. One thing is for sure - it is not easily forgotten' Sunday Post'Beautifully rendered: moving and wise, occasionally timeless . . . when Wells most needs to be sophisticated, he is' Irish Times'A superbly insightful story' BookRiot
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    Every Word is a Bird We Teach to Sing

    By Daniel Tammet
    Authors:
    Daniel Tammet
    'Full of charm and fascination' The Bookseller'Would dazzle any storyteller in love with words and their deepest meanings' Amy Tan, author of Joy Luck Club'A generous book and a beguiling read' Rebecca Gowers* * * * * *From the bestselling author of Born on a Blue Day and Thinking in Numbers, a delightful and eclectic exploration of language, and what it can teach us about ourselves and our lives.Why is the name 'Cleopatra' not allowed in Iceland? Why do clocks 'talk' to the Nahua people of Mexico? And if we are what we eat, are we also what we say? These are just some of the questions Daniel Tammet answers in Every Word is a Bird We Teach to Sing, a mesmerising new collection of essays investigating the intricacies and profound power of human language. Tammet goes back in time to explore the numeric language of his autistic childhood; he looks at the music and patterns that words make, and how languages evolve and are translated. He meets one of the world's most accomplished lip readers in Canada, learns how endangered languages like Manx are being revived and corresponds with native speakers of Esperanto in their mother tongue. He studies the grammar of the telephone, contemplates the significance of disappearing dialects, and also asks: will chatbots ever manage to convince us that they are human?From the art of translation to the lyricism of sign language, Every Word is a Bird We Teach to Sing is a fascinating journey through the world of words, letters, stories and meanings, and an extraordinary testament to the stunning range of Tammet's literary and polyglot talents.
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    Emotional Sensitivity and Intensity

    By Imi Lo
    Authors:
    Imi Lo
    Do you feel you experience life more vividly than others?Do people sometimes describe you as emotionally intense or oversensitive? Do your emotions soar high and plunge so quickly that you feel you can't keep up? This book is for you. Learn how to cope with intense feelings, and discover how to use your sensitivity, empathy and intelligence to live a meaningful and fulfilling life.Emotional Sensitivity and Intensity will give you in-depth information about this trait, as well as practical exercises and strategies to help with your daily struggles.It will help you come to new ways of thinking about your past, thrive in your current life, and create exciting possibilities for the future. Written in a friendly and compassionate tone, the chapters will answer questions raised by many emotionally intense individuals:Is there something wrong with me? How does this trait explain my life experiences so far? What can I do right now to better my life and to fulfil my potential? You will learn to:- Understand what it means to live with emotional sensitivity and intense feelings- Debunk the myths and stereotypes about this trait - Let go of old emotional baggage and limiting mindsets- Develop real resilience and find peace within life's ups and downs- Navigate challenging social and family situations - Build healthy and fulfilling intimate relationships- Find your unique calling and liberate your creative potential
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    Emotional Intelligence

    By Christine Wilding
    Authors:
    Christine Wilding
    A TOOLKIT FOR IMPROVING YOUR LIFEEmotional Intelligence is a way of developing a well-balanced thoughtfulness in our lives. The ability to use our thoughts and feelings to change our behaviour and create a positive influence on our surroundings, on our friends and our colleagues, is one which can produce fundamental improvements in our professional and personal lives. It will help us to lift our performance at work, enjoy better relationships and communicate better with those around us.This book combines detailed, practical application of Emotional Intelligence principles along with insights from the fields of mindfulness and positive psychology to create a a powerful tool for change which you can use right away. It presents practical strategies to help you set and achieve new goals either at work or at home, and to engage effectively and positively with everyone around you. ABOUT THE SERIESPeople have been learning with Teach Yourself since 1938. With a vast range of practical, how-to guides covering language learning, lifestyle, hobbies, business, psychology and self-help, there's a Teach Yourself book for whatever you want to do. Join more than 60 million people who have reached their goals with Teach Yourself, and never stop learning.
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    The Empathy Instinct

    By Peter Bazalgette
    Authors:
    Peter Bazalgette
    'If we hope to meet the moral test of our times, then I think we're going to have to talk more about the "empathy deficit". The ability to put ourselves in somebody else's shoes, to see the world through somebody else's eyes . . .' Barack ObamaEmpathy is the power of understanding others, imaginatively entering into their feelings. It is a fundamental human attribute, without which mutually co-operative societies cannot function. In a revolutionary development, we now know who has it, who lacks it and why. Via the MRI scanner we are mapping the human brain. This is a new frontier that reveals a host of beneficial ideas for childcare, teens challenged by the internet, the justice system, decent healthcare, tackling racism and resolving conflicts. In this wide-ranging and accessible book full of entertaining stories that are underlined by the latest scientific research, Peter Bazalgette also mounts a passionate defence of arts and popular culture as a means of bridging the empathy gap. As the world's population expands, consuming the planet's finite resources, as people haunted by poverty and war are on the move and as digital communications infinitely complicate our social interactions, we find our patience and our sympathy constantly challenged. Here is the antidote.Culminating in a passionate manifesto on empathy, The Empathy Instinct is what makes us human and what can make us better humans.
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    eYE Marty

    By Marty Feldman
    Authors:
    Marty Feldman
    Completed before he died, thirty years ago, this is the newly discovered autobiography of one of the most influential comedians of recent times, Marty Feldman. Marty Feldman was one of the most essential creative forces in British comedy embodied also by his close friends and creative partners from Beyond the Fringe (especially Peter Cook and Dudley Moore) and Monty Python (especially John Cleese, Graham Chapman and Eric Idle).Marty played the fool, often very happily and with tremendous talent and volcanic, anarchic energy, for his entire life. Marty finished, and set aside eYE Marty soon before travelling to Mexico to shoot his final film. He did not know that he would die there, although he certainly felt he might die soon, and was haunted by the notion. The book is exactly as Feldman wrote it, with even the photos inserted where Feldman had noted they should go. Hilarious, deeply charming, aphoristic, ironic, charged throughout with lust for life and filled with scenes of great vanished eras and and portraits of other performers and friends, eYE Marty is the amazing discovery of the story of a man who was at the heart of the British comedy revolution.
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    Eat That Frog!

    By Brian Tracy
    Authors:
    Brian Tracy
    There just isn't enough time for everything on our 'To Do' list - and there never will be. Successful people don't try to do everything. They learn to focus on the most important tasks and make sure they get done.There's an old saying that if the first thing you do each morning is to eat a live frog, you'll have the satisfaction of knowing that it's probably the worst thing you'll do all day. Using 'eat that frog' as a metaphor for tackling the most challenging task of your day - the one you are most likely to procrastinate on, but also probably the one that can have the greatest positive impact on your life - Eat That Frog! shows you how to zero in on these critical tasks and organize your day. You'll not only get more done faster, but get the right things done.Bestselling author Brian Tracy cuts to the core of what is vital to effective time management: decision, discipline, and determination. In this fully revised and updated second edition, he provides brand new information on how to keep technology from dominating your time. He details twenty-one practical and doable steps that will help you stop procrastinating and get more of the important tasks done - today!
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    Emotional Intelligence In A Week

    By Jill Dann
    Authors:
    Jill Dann
    Developing your emotional intelligence just got easierExperts are beginning to agree that types of intelligence other than IQ (Intelligence Quotient) have evolved as human capacities over the last two million years. Low Emotional Intelligence Quotient or EQ can be perceived as the absence of control over the outcome of a situation. Do you ever feel like this is the case - you keep getting 'poor luck' or cannot influence better results? When you have a high EQ, you are adept at interpreting the emotional roots of your thinking and behaviours and choosing your actions for beneficial outcomes. You may also be capable of making good insights into the behaviours and reactions of others through empathy and rapport.These topics are explored, step by step in Emotional Intelligence In A Week. You will gain an understanding of EI through finding out about:- Pessimism and optimism- Key milestones in the development of EI-related concepts- Measurement of EQ - a list of assessments - Identifying the benefits of 'emotional fitness'- How EI is learnable- When you get emotionally hijacked- How it will change you- How and why to keep a journal.Over this week-long course, you will cover:- Sunday: Learn how emotional intelligence is relevant to you and how and why there are benefits to developing higher levels.- Monday: Learn how heightened your self-awareness is and the implications on your life currently, for your personal life and as a leader of others.- Tuesday: Learn about the mechanisms of self-control, emotional memory and consciousness to take control of behavioural patterns.- Wednesday: Learn about stress identification and beneficial management strategies.- Thursday: Diagnose and explore change in your organization to create change, manage uncertainty and gain momentum.- Friday: Design and create a new emotionally literate culture, learning environment and a coaching ethos.- Saturday: Learn how to design and tailor successful personal development.
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    En Brogue: The Trainers Guide

    By Hannah Rochell
    Authors:
    Hannah Rochell
    Trainers are no longer just reserved for the gym. From the office to the catwalk (and even hidden under wedding dresses), trainers have become a must-have fashion staple for women of all ages. Who better to chart the history of this most comfortable form of footwear than flat shoe expert and blogger Hannah Rochell of enbrogue.com?Here Hannah picks over 40 styles of trainers - including your favourite iconic brands and some exciting collaborations - and shares her knowledge and style tips on how you can wear them and look great. From Reebok Classics to designer Dior Fusion sneakers, and from limited edition Liberty print Nike Air Max to the ubiquitous Converse All Star, flat shoes have never been more comfortable... and trainers have never been more in style.
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  • Existentialism: All That Matters

    By David Cerbone
    Authors:
    David Cerbone
    WHAT DO YOU HAVE TO DO TO BE AN INDIVIDUAL?That is the question at the heart of existentialism and it informs this book's exploration of the existentialist tradition in 19th and 20th century philosophy.Existentialism: All That Matters considers each of the key figures - Kierkegaard, Nietzsche, Heidegger, Sartre, Camus and de Beauvoir - who all offer related, though distinct, conceptions of the task of becoming an individual.David Cerbone's book gives a fascinating introduction to existentialism and what matters most about it. ABOUT THE SERIESAll That Matters books are written by the world's leading experts to introduce the most exciting and relevant topics in an accessible, readable way. From Bioethics to Future Cities and Philosophy to Terrorism, the All That Matters series covers controversial and engaging subjects from science, philosophy, history, religion and politics. The authors are world-class academics or leading public intellectuals, on a mission to bring the most interesting and challenging areas of their subject to new readers.
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    Evening Class Counselling

    By Pauline O'Driscoll, Christine Wilding, Christine Wilding, Pauline O'Driscoll
    Authors:
    Pauline O'Driscoll, Christine Wilding
    Read by:
    Christine Wilding, Pauline O'Driscoll
    Our unique audioteach method features the voices of real tutors, Christine Wilding and Pauline O'Driscoll. They will guide you through your course over 5 hours of audio material, giving you tips and advice based on their many years of teaching experience and helping you to avoid common mistakes and pitfalls. This audio product also contains real-time recordings of role-played counselling sessions, to help you to grasp key techniques.
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  • Emotion: All That Matters

    By Sandi Mann
    Authors:
    Sandi Mann
    Despite decades of debate, psychologists are still undecided on what exactly emotion is. This book will help students and general readers to explore emotion and reach their own conclusions. The fascinating, and sometimes controversial, topics covered include what emotions actually are, how they are portrayed and recognised, why negative emotions arise and how they can be managed, whether emotion can be effectively faked or hidden, and how emotions affect decision-making. A final chapter, 'The route to happiness', discusses the most sought-after emotion of all, and asks how the research around emotion can be applied practically.
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  • Euthanasia: All That Matters

    By Richard Huxtable
    Authors:
    Richard Huxtable
    The Dignitas clinic in Switzerland may be a long way away. But the issues around euthanasia can suddenly become very close to home. To many, it seems remarkable that in a society where freedom of choice is eulogised, thousands of people find that there is one last choice that they are not free to make. But as this book will show, euthanasia is an issue at the intersection of new technology, old laws, and timeless ethical quandaries, so that even apparently clear-cut cases have many contradictions. Drawing on the latest research and cases from around the world, Richard Huxtable drills deep into the key issues around euthanasia. His is a new, balanced look at an important issue, and it will appeal to lawyers, medical students and - most importantly - those who find themselves or their relatives faced with end of life dilemmas.
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    The Emotional Life of Your Brain

    By Sharon Begley, Richard Davidson
    Authors:
    Sharon Begley, Richard Davidson
    Why we behave the way we do has been the life study of pioneering neuroscientist Richard Davidson.Helping us to understand our own emotional responses and discover our unique 'emotional style', Davidson & Begley also show how we can retrain our brains through mindfulness and meditation to alter lifelong patterns of destructive or unhelpful behaviour. Practical and illuminating, this book expands our view of what it means to be human.
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    The Emotional Intelligence Workbook: Teach Yourself

    By Jill Dann, Derek Dann
    Authors:
    Jill Dann, Derek Dann
    Do you want to be able to persuade, influence, or empathise with people in any situation? Do you want to be able to click with people instantly? Do you want people to trust you?This new Teach Yourself Workbook doesn't just tell you what emotional intelligence is. It accompanies you every step of the way, with diagnostic tools, goal-setting charts, practical exercises, and many more features ideal for people who want a more active style of learning. The book starts by helping you identify the behaviours associated with emotional intelligence, and whether you are currently doing them. It then helps you set specific goals to improve on; as you progress through the book, you will be able to keep checking your progress against these goals. Specially created exercises, using the tools of NLP, hypnotherapy and cognitive psychology, will help you to boost your emotional intelligence so that you can reach your potential in any situation.
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    Eastern Philosophy: Teach Yourself

    By Mel Thompson
    Authors:
    Mel Thompson
    Eastern Philosophy examines key ideas that developed within the ancient civilisations of India and China. It presents a range of philosophies that both inform discussion of personal, moral and social issues and address the fundamental questions about the nature of reality and the place and purpose of human life within it.From the erotic images of Tantra to the simple precision of Zen, and from the social order in traditional Confucian teaching to the rich variety of Hindu ideas and lifestyles, Eastern Philosophy provides a feast of ideas of universal relevance.Eastern Philosophy:- Looks at the ethical and social implications of Eastern philosophy.- Gives key terms in their original language with full explananations.- Points to parallels with Western thought, where appropriate.- Provides essential background information for appreciating the religions of India and the Far East.
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    Electronics Made Easy: Flash

    By Malcolm Plant
    Authors:
    Malcolm Plant
    This new title in the popular 'Flash' series gets straight to the key facts of electronics. In just 96 pacy, jargon-free pages, you will:- get to grips with circuits- understand Ohm's Law- use capacitors and resistors- explore truth tables- examine control systemsand much more besides!
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