Strategy In A Week
By Stephen Berry
Strategic thinking just got easierFor most aspiring managers, at some point in their careers, their Personal Development Plans will include the demand to have 'greater strategic thinking ability'. We have the perception that executives operating at board-level have this 'strategic thinking ability' but seldom find the route to obtain it for ourselves. The purpose of this book is to provide that route. Strategy, like any other discipline, can be learned and practised. This book takes you on a journey to explore what organizational strategy is, where it fits within the context of each business, and then gives an examination of internal, external, marketing, brand and competitive strategy. To progress to an executive position, a wide range of skills and attributes are required. Aspects such as good leadership skills, strong communication skills, commercial understanding and the ability to understand other people are all needed. Equal with these vital elements is the ability to have a good grasp of strategic thinking. Strategy In A Week provides the platform for you to acquire the vital skills of strategic thinking. Whether you choose to read it in a week or in a single sitting, this is your fastest route to success:- Sunday: Understand what strategy is and what it isn't- Monday: Understand what drives strategy and what strategy drives- Tuesday: Understand internal strategy- Wednesday: Understand marketing strategy- Thursday: Understand brand strategy- Friday: Understand competitive strategy- Saturday: Keep strategy going
Start a Successful Small Business: Teach Yourself (New Edition)
By Vera Hughes, David Weller
'Hits the bull's-eye with every chapter... Very highly recommended.' - The IndependentThis is a fully updated new edition of the bestselling guide for anyone who is thinking of starting their own business. It covers both the strategic and practical issues in the ideal level of detail for budding entrepreneurs, and is full of insider tips which will help give your business the edge in a tough marketplace.
By Simon King
Long before he set foot on the islands, Big Cat Diary and Springwatch presenter, Simon King, fell in love with Shetland. This extraordinary northern wilderness is home to otters and a vast seabird colony, but it was a chance encounter with a killer whale that compelled him to spend a year getting to know the place of his boyhood dreams for a BBC series. With his wife and young daughter, Simon experienced Shetland through the changing seasons and discovered the wildlife and the warmth of community in these islands battered by the North Sea. Their journey is filled with adventure, beauty, humour and occasional hardship as Simon discovers the true voice of Shetland.
By Max Hardberger
Capt. Max Hardberger uses every trick, tool and tactic at his disposal to right wrongs and out-pirate pirates in this action-packed exposé of the seedy underworld of international shipping. As a professional ship extractor, he risks death and imprisonment in dangerous third-world ports to steal ships from modern buccaneers and corrupt governments and deliver them back to their rightful owners. In the course of his adventures, he's had to outwit resourceful crime families, subdue armed soldiers, and turn the tables on clever con artists. He's escaped imprisonment in Venezuela and avoided death at the hands of the Russian mafia. Because Max shuns the use of force, the ingenious methods he must use to accomplish his missions are the stuff of legend he's employed a witch doctor in Haiti, tricked armed guards off a ship in Honduras, and rented a brothel in Mexico, all to thwart the designs of ship-thieves. Seized! is an intense, fast-paced window on the underbelly of ocean shipping, where all power comes from the barrel of a gun, and the only law is the law of survival.