By Denise Lee Yohn
'Leaders everywhere are trying to build great brands, but few realise how powerfully brands are shaped by the cultures of their organizations. This compelling book shows how.' -Adam Grant, New York Times bestselling author of Originals and Give and TakeIn FUSION, Denise Lee Yohn examines some of the world's greatest organizations and reverse-engineers their greatness - specifically how they've integrated what's on the inside (culture) with what's on the outside (brand) for remarkable results. Through detailed case studies, interviews with industry leaders, findings from respected academic research and drawing on her own experience working with extraordinary brands across a broad range of sectors, Denise shows how great companies achieve the brand-culture fusion that creates extraordinary results and growth. FUSION is for those with responsibility and oversight for the core operations of their business (C-Suite and line managers) who also set the tone and direction for their companies. The book includes access to Denise's proprietary online assessment for determining how close to or how far from brand/culture integration a company is and a blueprint for achieving brand-culture fusion.
Where did we come from? Where are we going?Homo sapiens is the most successful, the most widespread and the most influential species ever to walk the Earth. In the blink of an evolutionary eye we have spread around the globe, taken control of Earth's biological and mineral resources, transformed the environment, discovered the secrets of the universe and travelled into space.Yet just 7 million years ago, we were just another species of great ape making a quiet living in the forests of East Africa. We do not know exactly what this ancestor was like, but it was no more likely than a chimpanzee or gorilla to sail across the ocean, write a symphony, invent a steam engine or ponder the meaning of existence. How did we get from there to here?Human Origins recounts the most astonishing evolutionary tale ever told. Discover how our ancestors made the first tentative steps towards becoming human, how we lost our fur but gained language, fire and tools, how we strode out of Africa, invented farming and cities and ultimately created modern civilisation - perhaps the only one of its kind in the universe. Meet your long-lost ancestors, the other humans who once shared the planet with us, and learn where the story might end. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.
How Numbers Work
Think of a number between one and ten. No, hang on, let's make this interesting. Between zero and infinity. Even if you stick to the whole numbers, there are a lot to choose from - an infinite number in fact. Throw in decimal fractions and infinity suddenly gets an awful lot bigger (is that even possible?) And then there are the negative numbers, the imaginary numbers, the irrational numbers like pi which never end. It literally never ends.The world of numbers is indeed strange and beautiful. Among its inhabitants are some really notable characters - pi, e, the "imaginary" number i and the famous golden ratio to name just a few. Prime numbers occupy a special status. Zero is very odd indeed: is it a number, or isn't it?How Numbers Work takes a tour of this mind-blowing but beautiful realm of numbers and the mathematical rules that connect them. Not only that, but take a crash course on the biggest unsolved problems that keep mathematicians up at night, find out about the strange and unexpected ways mathematics influences our everyday lives, and discover the incredible connection between numbers and reality itself. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.
New Scientist: The Origin of (almost) Everything
By Stephen Hawking, Graham Lawton, Jennifer Daniel
Introduction by Professor Stephen Hawking.When Edwin Hubble looked into his telescope in the 1920s, he was shocked to find that nearly all of the galaxies he could see through it were flying away from one another. If these galaxies had always been travelling, he reasoned, then they must, at some point, have been on top of one another. This discovery transformed the debate about one of the most fundamental questions of human existence - how did the universe begin?Every society has stories about the origin of the cosmos and its inhabitants, but now, with the power to peer into the early universe and deploy the knowledge gleaned from archaeology, geology, evolutionary biology and cosmology, we are closer than ever to understanding where it all came from. In The Origin of (almost) Everything, New Scientist explores the modern origin stories of everything from the Big Bang, meteorites and dark energy, to dinosaurs, civilisation, timekeeping, belly-button fluff and beyond.From how complex life evolved on Earth, to the first written language, to how humans conquered space, The Origin of (almost) Everything offers a unique history of the past, present and future of our universe.
The Wonder Down Under
By Nina Brochmann, Ellen Stokken Dahl
"The Wonder Down Under is set to do for the vagina what Guilia Enders' Gut did for our digestive system a few years ago." - StylistThe Wonder Down Under explains everything you ever wanted to know about the vagina but didn't dare ask. Learn the truth about the clitoris' inner life, the menstrual hormone dance and whether the vaginal orgasm really exists. The book helps you understand how different types of contraception work in the body, what a "normal" vulva looks like and how wearing socks can change your sex life.Medical students and sex educators Nina Brochmann and Ellen Støkken Dahl draw on their medical expertise to bring vagina enlightenment to the world. Their no-nonsense approach, written with great humour, makes this a must-read for women (and men!) of all ages.Say goodbye to the myths and misconceptions surrounding female anatomy, this is a timely and empowering book that will inspire women to make informed choices about their sexual health.Listen to Nina and Ellen on BBC Radio 4's Woman's Hour here: bbc.in/2D3Svjh Or watch their myth-busting TED talk 'The virginity fraud': www.ted.com/talks/nina_dolvik_brochmann_and_ellen_stokken_dahl_the_virginity_fraud
Counter Mentor Leadership
By Kelly Riggs, Robby Riggs
This book is the result of over twenty-five years of combined experience from Kelly and Robby Riggs-dynamic, occasionally irreverent, always insightful, father (Boomer) and son (Millennial), who work with organizations grappling daily with multi-generational conflict. Through their collaboration, Kelly and Robby share their very different perspectives on the same problems most companies are STILL dealing with, but haven't had the courage or the tools, to address. Issues such as: a shocking lack of leadership skills; the culture-killing generational divide that is demolishing many companies; and the stunning, often unrecognized impact of technology on the workplace. In their "shamelessly funny, brilliantly written" debut book, Kelly and Robby will:· Discuss today's workplace dynamics, including the changes in communication modes, the influx of technology, and the impact of Millennials and Digital Natives · Explain how a one-sided approach to leadership focused on "managing" Millennials is grossly insufficient, resulting in an inability to attract and retain critical young talent· Explore the new challenges of leadership inherent with the explosion of technology-time compression, distractions, complexity and the pace of change· Reveal how old leadership challenges persist, and explore how the younger generation will expose those challenges more than ever· Detail the CounterMentor leadership model and prescribe specific tactics and techniques for addressing both old and new leadership issues
By Helen Thomson
'Wonderfully clear, fluent and eye-opening' THE TIMES'A stirring scientific journey, a celebration of human diversity and a call to rethink the "unthinkable"' NATURE'An utterly fascinating romp around the nether regions of the human mind' BIG ISSUEIMAGINE . . . getting lost in a one-room flat; seeing auras; never forgetting a moment; a permanent orchestra in your head; turning into a tiger; life as an out-of-body experience; feeling other people's pain; being convinced you are dead; becoming a different person overnight.Our brains are far stranger than we think. We take it for granted that we can remember, feel emotion, navigate, empathise and understand the world around us, but how would our lives change if these abilities were dramatically enhanced - or disappeared overnight? Award-winning science writer Helen Thomson has spent years travelling the world tracking down incredibly rare brain disorders. In Unthinkable she tells the stories of nine extraordinary people. From the man who thinks he's a tiger to the doctor who feels the pain of others just by looking at them, their experiences illustrate how the brain can shape our lives in unexpected and, in some cases, brilliant and alarming ways. Delving into the rich histories of these conditions, exploring the very latest research and cutting-edge medical techniques, Thomson explains the workings of our consciousness, our emotions, our creativity and even the mechanisms that allow us to understand our own existence. Story by remarkable story, Unthinkable takes us on an unforgettable journey through the human brain. Discover how to forge memories that never disappear, how to grow an alien limb and how to make better decisions. Learn how to hallucinate and how to make yourself happier in a split second. Find out how to avoid getting lost, how to see more of your reality, even how exactly you can confirm you are alive. Think the unthinkable.
Forged in Crisis
By Nancy Koehn
'A close analysis of five gritty leaders whose extraordinary passion and perseverance changed history . . . a gripping read on a timeless and timely topic!'Angela Duckworth, bestselling author of GritTen years in the writing, Forged in Crisis, by renowned Harvard Business School historian and Davos and Aspen Institute speaker Nancy Koehn, presents five remarkable life journeys-those of polar explorer Ernest Shackleton; President Abraham Lincoln; legendary abolitionist Frederick Douglass; Nazi-resisting clergyman Dietrich Bonhoeffer; and environmental crusader Rachel Carson. What do such disparate figures have in common? Why do their stories speak to us so powerfully today?Koehn begins each of the book's five sections by showing her protagonist on the precipice of a great crisis: Shackleton marooned on an Antarctic ice floe with no hope of rescue; Lincoln on the verge of the collapse of the Union; Douglass threatened with a return to enslavement; Bonhoeffer agonizing on what a man of faith should do when faced with absolute evil; Carson racing against the clock-and the cancer ravaging her-in a bid to save the planet. Koehn then reaches back to each person's early years to show the individual blooming into the force he or she would ultimately become. Through their confronting of obstacles, we begin to glean an essential truth: leaders are not born but made, and the power to lead resides in each of us.In a time when the highest offices in the land are occupied by the inexperienced and untested, the great question pressing on all of us is: What set of skills is required to lead in crisis, and can history give us answers? Whether it's read as a repository of great insight or as exceptionally rendered human drama, the riveting Forged in Crisis stands out as a towering achievement.
Reinventing Capitalism in the Age of Big Data
By Viktor Mayer-Schonberger, Thomas Ramge
Markets have long been acknowledged to be a superior mechanism for managing resources but until the advent of big data, they largely functioned better in theory than in practice. Now, as ideal markets are within reach because of vastly greater access to information, we are on the verge of a major disruption. As data becomes a more valuable asset than cash, the rules for surviving and thriving are changing.Reinventing Capitalism is a provocative look at how data is reinventing markets and, in so doing, is ushering in an era where the firm is no longer predominant. With richer and more comprehensive information about human wants and needs, an economy powered by data offers the possibility of increased abundance, equality, and resilience. The data-driven markets that will thrive in this environment are far better than firms at organizing human endeavors, meaning that finance driven capitalism is being displaced by its more efficient, more sustainable, and more democratic disruptor: data capitalism.
Burn The Business Plan
By Carl J. Schramm
How would you like to get business startup advice straight from the man who co-founded Global Entrepreneurship Week and StartUp America? Well now you can. Carl Schramm, the man described by The Economist as 'the evangelist of Entrepreneurship', has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Carl believes that entrepreneurship has been completely misrepresented by the media, business books, University programmes and MBA courses. He believes that the perception of what it takes to start a business no longer matches the reality - which is bad news for everyone because it stops great ideas coming to life. Burn the Business Plan punctures the myth of the cool, tech-savvy 20-something entrepreneur with nothing to lose and venture capital to burn, showing that most people who start businesses are juggling careers and mortgages just like you. Burn the Business Plan is written to encourage you to get started. It demystifies the entrepreneurial process portrayed on television shows like Dragon's Den. It doesn't rely on largely irrelevant stories of overvalued tech startups, nor does it build on the largely mistaken narrative of a linear path from cold start to great success that is the essence of business planning, as taught in universities. This is the guide to starting and running a business that will actually work for the rest of us.Burn the Business Plan is for regular people who just want practical, real-world advice on how to start and run a successful business. It shows you how to avoid the common mistakes and what you need to do to put your enterprise on track for success.
By Ali Almossawi
A relatable, interactive, and funny exploration of algorithms, those essential building blocks of computer science - and of everyday life - from the author of the wildly popular Bad Arguments.Algorithms -- processes that are made up of unambiguous steps and do something useful -- make up the very foundations of computer science. Yet, they also inform our choices in approaching everyday tasks, from managing a pile of clothes fresh out of the dryer to deciding what music to listen to.With Bad Choices, Ali Almossawi, presents twelve scenes from everyday life that help demonstrate and demystify the fundamental algorithms that drive computer science, bringing these seemingly elusive concepts into the understandable realms of the everyday.Readers will discover how:· Matching socks can teach you about search and hash tables· Planning trips to the store can demonstrate the value of stacks· Deciding what music to listen to shows why link analysis is all-important· Crafting a succinct Tweet draws on ideas from compression· Making your way through a grocery list helps explain priority queues and traversing graphs · And moreAs you better understand algorithms, you'll also discover what makes a method faster and more efficient, helping you become a more nimble, creative problem-solver, ready to face new challenges. Bad Choices will open the world of algorithms to all readers making this a perennial go-to for fans of quirky, accessible science books.
By John Grindrod
Forgotten edgelands, furious battles, suburban mysteries - discover the secret history of our green belts.Green belts are part of the landscape and psyche of post-war Britain, but have led to conflicts at every level of society - between conservationists and developers, town and country, politicians and people, nimbys and the forces of progress.Growing up on 'the last road in London' on an estate at the edge of the woods, John Grindrod had a childhood that mirrored these tensions. His family, too, seemed caught between two worlds: his wheelchair-bound mother and soft hearted father had moved from the inner city and had trouble adjusting. His warring brothers struggled too: there was the sporty one who loved the outdoors, and the agoraphobic who hated it. And then there was John, an unremarkable boy on the edge of it all discovering something magical.In the green belts John discovers strange hidden places, from nuclear bunkers to buried landfill sites, and along the way meets planners, protestors, foresters and residents whose passions for and against the green belt tell a fascinating tale of Britain today.The first book to tell the story of Britain's green belts, Outskirts is at once a fascinating social history, a stirring evocation of the natural world, and a poignant tale of growing up in a place, and within a family, like no other.
In Pursuit of Memory
By Dr Joseph Jebelli