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CVs In A Week

By David McWhir
Authors:
David McWhir
The ability to write the perfect CV for a job is crucial to anyone who wants to advance their career.Written by David McWhir, a leading expert on CVs as both a recruiter and a coach for candidates, this book quickly teaches you the insider secrets you need to know to in order write the CV that will get you the job you want.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!
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The CV Coach: Teach Yourself

By Patricia Scudamore, Hilton Catt
Authors:
Patricia Scudamore, Hilton Catt
By the end of this book you will have an outstanding CV- Identify your strengths- Understand what recruiters are looking for- Write a powerful CV- Tailor your CV for a specific role- Get the job you wantOther books help you talk the talk. The Teach Yourself Coach books helps you walk the walk.Who are you? * Anyone looking for a jobWhere this book take you?* You will be fully prepared to give an outstanding interviewHow does it work?* A combination of practical tried-and-tested advice, and unique interactive exercisesWhen can you do it?* In your own time, at your own paceWhat else do you get?* Access to free online videos and printable resourcesWhy Teach Yourself®?* Teach Yourself books are trusted around the world and have helped sixty million people achieve their goals
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Criminology: A Complete Introduction: Teach Yourself

By Peter Joyce
Authors:
Peter Joyce
Written by Peter Joyce, who is a current criminology lecturer and a leading researcher, Criminology: A Complete Introduction is designed to give you everything you need to succeed, all in one place. It covers the key areas that students are expected to be confident in, outlining the basics in clear jargon-free English, and then providing added-value features like summaries of key books, and even lists of questions you might be asked in your seminar or exam.The book uses a structure that mirrors many university courses on criminology - starting with definitions of crime, then examining why people commit crime, and how crime can be prevented and detected. Later chapters hone in on the criminal justice system itself, examining the role of the police, the courts and prisons. This book is unique for its comparative approach to criminology, enabling students to understand criminology in the context of the UK, the US and further afield.Teach Yourself titles employ the 'Breakthrough method', which is designed specifically to overcome problems that students face.- Problem: "I find it difficult to remember what I've read."; Solution: this book includes end-of-chapter questions and summaries, and flashcards of key points available on-line and as apps- Problem: "Most books mention important other sources, but I can never find them in time."; Solution: this book includes key texts and case studies are summarised, complete with fully referenced quotes ready to use in your essay or exam.- Problem: "Lots of introductory books turn out to cover totally different topics than my course."; Solution: this book is written by a current university lecturer who understands what students are expected to know.
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The Creative Writing Workbook

By Matthew Branton
Authors:
Matthew Branton
IMPROVE YOUR CREATIVE WRITING WITH THIS PRACTICAL, LEARNING FOCUSED WORKBOOK.Are you inspired to write a novel, short story or your life story, but don't know where to start? Do you want to improve your writing skills when using social media and blogging, or do you have an aspiration to become a freelance writer?This new Teach Yourself Workbook, written by a successful published author, accompanies you every step of your way to becoming a writer, with insider tips and techniques, guided, accessible exercises to get you writing, case studies drawn from published works and many more features ideal for budding writers who want to develop their ability through a more active style of learning. Whether you're a poet, storyteller or playwright, have journalistic ambitions or simply want to make the most of online opportunities, the creative activities in this workbook will have you putting pen to paper from the very first chapter and you will soon be ready to achieve your writing potential.-Understand the key techniques and essential qualities of good writing-Discover how worlds are created and craft your own compelling settings through guided exercises-Explore characterisation, drama and dialogue and structure your own scenarios -Learn the secrets of successful writing with in-depth case studies from fiction, non-fiction, life-writing and poetry-Create an impact with brilliant copywritingABOUT THE SERIESThe Teach Yourself Creative Writing series helps aspiring authors tell their story. Covering a range of genres from science fiction and romantic novels, to illustrated children's books and comedy, this series is packed with advice, exercises and tips for unlocking creativity and improving your writing. And because we know how daunting the blank page can be, we set up the Just Write online community at tyjustwrite, for budding authors and successful writers to connect and share.
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Create the Perfect Brand

By Paul Hitchens, Julia Hitchens
Authors:
Paul Hitchens, Julia Hitchens
Do you see branding as the key to the success of your business but aren't sure where to start? This book, written by enthusiastic experts, will help you to maximise your brand, even in a downturn. All aspects of branding are covered including brand creation and protection. Fascinating case studies of famous brands, including the disaster stories, nail their advice in the real world.All aspects of branding are covered including: - what is a brand and why it is heart, soul and core of a business - brands in a recession, including the success stories - methods to value a brand - brand focus - brand creation and structure - brand audience and brand vision -importance of creativity - brand implementation - personal branding - brand protection- trademark, intellectual property - brand deliveryThroughout the book the authors include their own extensive experiences and guidance. A multitude of fascinating case studies include Harley Davidson, IKEA, Aldi, Lego, Cadbury and the Apple iPod plus the disaster stories such as Woolworths and MFI are given throughout the book to nail the advice given in the real world. Even examples of branding behaviour such as Susan Boyle, banks and MPS are analysed!NOT GOT MUCH TIME?One, five and ten-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of computing.FIVE THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it.
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Create a Winning Team

By Kevin Benfield
Authors:
Kevin Benfield
As a team leader, do you believe you can make a real difference to the performance of your team? If you do, Create a Winning Team will help you do just that.This book is a practical and commonsense guide to successful team working. It focuses on the skills that team leaders need to develop to work together effectively - unlike most books about team work, which focus on team building events and games , not the practical day to day challenges of getting great results.With a straightforward, down to earth, no nonsense style avoiding unnecessary jargon and using concrete examples and case studies from young, high performing junior managers working in an international environment, the author covers the often practical actions a team leader can do that really make a difference and which you're unlikely to learn on a leadership course, like pitching in now and again and making people tea! The content is built around a logical structure consisting of a set of questions e.g. What do teams do? How will your team succeed? How do you create a balanced team? The chapter headings themselves tell a clear story and stimulate the reader to continue.
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  • Craig Revel Horwood's Ballroom Dancing

    By Craig Revel Horwood
    Authors:
    Craig Revel Horwood
    Whether you're an absolute beginner or a Strictly Come Dancing wannabe, it's time to get up and dance Craig Revel Horwood's Ballroom Dancing gives you the confidence you need to take your first steps on the dancefloor. It even includes style tips from the style guru, Len Goodman, to give you that professional look. Discover the history, foot positions, turns, and more, to all your favourite Strictly dances: · Waltz · Social foxtrot · Quickstep · Tango · Rumba · Samba · Cha cha cha · JiveBallroom dancing is totally cool, funky, and fantastically rewarding. What better way to get fit than tangoing your tension away, and foxtrotting the fat off your thighs? Happy dancing.
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    Cover Letters In A Week

    By Patricia Scudamore, Hilton Catt
    Authors:
    Patricia Scudamore, Hilton Catt
    Sunday: Understand the importance of first impressions and the common mistakes people makeMonday: Ensure your application is taken seriously with a cover letter that is concise, complements your CV and is targeted to the job you have applied forTuesday: Discover how to style and structure your cover letter with advice on forms of address, etiquette, fonts, margins and the importance of 'white space'Wednesday: Design your cover letter to engage your audience and overcome the competition for advertised jobsThursday: Design a speculative cover letter to approach the invisible job marketFriday: Learn how to address cover letters to agencies and recruitment consultantsSaturday: Learn from your applications, whether successful or not, and develop your writing style for the future
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    Cover Letters In A Week

    By Patricia Scudamore, Hilton Catt
    Authors:
    Patricia Scudamore, Hilton Catt
    Sunday: Understand the importance of first impressions and the common mistakes people make Monday: Ensure your application is taken seriously with a cover letter that is concise, complements your CV and is targeted to the job you have applied for Tuesday: Discover how to style and structure your cover letter with advice on forms of address, etiquette, fonts, margins and the importance of 'white space' Wednesday: Design your cover letter to engage your audience and overcome the competition for advertised jobs Thursday: Design a speculative cover letter to approach the invisible job market Friday: Learn how to address cover letters to agencies and recruitment consultants Saturday: Learn from your applications, whether successful or not, and develop your writing style for the future
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  • Correct English

    By B. A. Phythian
    Authors:
    B. A. Phythian
    This classic book by Brian Phythian has been updated and simplified to make it accessible and relevant to today's readers. Never has the ability to express yourself well - in job interviews and presentations as well as in the writing of letters and reports - been more important. With an analysis of how English is used in a wide variety of contexts, ranging from the simple transmission of factual material (including journalism and advertising) to the sophisticated use of language in creative writing, this book will help you to improve your ability to express yourself clearly and correctly in both spoken and written English. NOT GOT MUCH TIME?One, five and ten-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the authors' many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of correct English.FIVE THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it.
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    Copywriting In A Week

    By Robert Ashton
    Authors:
    Robert Ashton
    Great copywriting just got easierIt's strange to think that there was a time when only the privileged few could read or write. The rest of us relied on the spoken word. Storytelling was used to pass knowledge on from one generation to the next. Now, most of us are literate and use the written word to gather information and inform our decision making. Increasingly we do this online, with social media and messaging enabling rapid, spontaneous global communication. But rather than freeing us from the need for clear, effective written communication, it actually makes good communication even more important. The less we communicate face to face, the greater the opportunity for misunderstandings. Of course, all writing communicates your message to people you cannot see and may never meet. It means you can influence more widely; it also means you must take care not to make assumptions aboutyour reader, especially those who see your public postings. Successful copywriting is constructed from carefully selected words, each with a clear purpose. It is written to prompt feelings, thoughts or actions. It is clear, concise and at times comforting. It is also comprehensible, even to those not yet confident users of your language. Reading this book, and following the techniques it introduces, will make you a more effective writer. Expertise in grammar is not needed as all the necessary jargon is simply defined and, anyway, some forms of business writing deliberately ignorerules. This book is for people who want to write for results. Each of the seven chapters in Copywriting In A Week covers a different aspect:- Sunday: Focusing your message- Monday: Using layout, pictures and colour to make words memorable- Tuesday: Writing effective letters- Wednesday: Making advertising work for you- Thursday: Communicating clearly with the media- Friday: Preparing promotional print- Saturday: Composing proposals and presentation visuals
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    Cope with Change at Work: Teach Yourself Ebook Epub

    By Sue Stockdale
    Authors:
    Sue Stockdale
    In these turbulent economic times it seems that change is now, ironically, the only constant. If you have found that your job has changed (or been lost) in ways that you cannot control, then this is the book for you. Whether it's your manager, your job, your employment status, your working style, or your industry that's changing, this book is full of practical tips. And it's not written just for managers either - this book is written for people who are going through change, rather than those who are trying to implement it.
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    Cope with Change at Work

    By Sue Stockdale
    Authors:
    Sue Stockdale
    In these turbulent economic times it seems that change is now, ironically, the only constant. If you have found that your job has changed (or been lost) in ways that you cannot control, then this is the book for you. Whether it's your manager, your job, your employment status, your working style, or your industry that's changing, this book is full of practical tips. And it's not written just for managers either - this book is written for people who are going through change, rather than those who are trying to implement it.
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    Content Marketing In A Week

    By Jane Heaton
    Authors:
    Jane Heaton
    ***CIM (CHARTERED INSTITUTE OF MARKETING) BOOK OF THE MONTH MAY 2016***Content marketing just got easierContent marketing is one of today's growing marketing trends following fast on the heels of social media. It is marketing through creating and sharing content that potential customers find relevant, useful and valuable in order to attract, engage, convert and retain them. It's a strategy that requires careful thought, clear objectives and goals, and a deep understanding of your audience. It requires you to reach out to them with well-planned and well-produced content - in all forms and formats, offline as well as online.In this book we take a joined-up look at content marketing, the key principles that underpin it, and what it takes to put it into practice in a consistent and fully formed way. And we provide a practical framework for planning it and executing it successfully - whatever the size of your business or your marketing team. Adopting a content marketing approach is certainly not a short term, quick win tactic. But the chances are it could make a big difference to the effectiveness of your marketing.- Sunday: Adopt a content marketing mindset- Monday: Understand the different types of content- Tuesday: Develop your content marketing strategy- Wednesday: Get started with content planning- Thursday: Create compelling content- Friday: Get ready to share- Saturday: Learn how to measure success
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  • Confident Coaching

    By Amanda Vickers, Steve Bavister
    Authors:
    Amanda Vickers, Steve Bavister
    From executive mentoring to life coaching, more and more people are turning to and/or training as coaches.Confident Coaching covers the principles, theories and practices of this crucial skill. It covers the fundamentals for those looking for an introduction to the subject, and also offers practice and extension for people with some existing coaching experience, whether they work inside a company or in a freelance capacity, in life coaching or executive coaching, or are managers wishing to coach their in-house teams more effectively.The chapters each begin with a clear statement of goals and objectives, then break each topic into manageable chunks, allowing the reader to dip into sections of particular interest when needed.Areas covered include:- The various stages of coaching- Fundamental models, theories and concepts- Interventions: championing, requesting and challenging- Timing, scheduling and duration- Practical hints and tips for dealing with challenging situationsSample coaching interactions are included to bring techniques to life, along with activities, case studies, anecdotes and diagrams.NOT GOT MUCH TIME?One and five minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the authors' many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of coaching.THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it.
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    The Confidence Workbook: Teach Yourself

    By Adrian Tannock
    Authors:
    Adrian Tannock
    "Do you want to have the confidence to talk to anyone in any situation? Or to stand out from the crowd at work or when you're interviewed?This new Teach Yourself Workbook doesn't just tell you how to be confident. It accompanies you every step of the way, with diagnostic tools, goal-setting charts, practical exercises, and many more features ideal for people who want a more active style of learning. The book starts by helping you identify the factors currently constraining your confidence, and their causes. It then helps you set specific goals to improve on; as you progress through the book, you will be able to keep checking your progress against these goals. Specially created exercises, using the tools of NLP, hypnotherapy and cognitive psychology, will help you to boost your confidence so that you can reach your potential in any situation."
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    Confident Computing for the Over 50s

    By Bob Reeves
    Authors:
    Bob Reeves
    Do you feel that you have been left behind in the technological revolution? Assuming no prior knowledge of using a computer, this book is written in a practical, light-hearted and non-technical style to take the terror out of the technology.Bob Reeves approaches the subject in a highly accessible way, focusing on the computer applications of most interest to middle and third agers, including correspondence, photography, shopping online, personal budgets and researching your family history. It begins with the very basics and ends with an invaluable 'jargonbuster' glossary.The book is made up of a series of self-contained chapters, with the emphasis on what the computer is being used for, rather than the software needed. For example: rather than a chapter on 'word-processing', there is a chapter on 'letter writing'; rather than 'desktop publishing' there is 'making a newsletter' and 'making cards for all occasions'; rather than one on 'digital photography' there is ' getting photographs on to the computer' etc. There will be clear instructions supported with screenshots, tips and hints throughout.This approach sets it apart from other books on basic computer skills as it covers what you really want to do with your computer, breaking down any technical barriers and making the book totally relevant to the novice computer user.NOT GOT MUCH TIME?One, five and ten-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at www.teachyourself.com to give you a richer understanding of computing.FIVE THINGS TO REMEMBERQuick refreshers to help you remember the key facts.TRY THISInnovative exercises illustrate what you've learnt and how to use it.
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    Complete Zulu Beginner to Intermediate Book and Audio Course

    By Arnett Wilkes, Nikolias Nkosi
    Authors:
    Arnett Wilkes, Nikolias Nkosi
    This product is most effective when used in conjunction with the corresponding audio support.- You can purchase the book and audio support as a pack (ISBN: 9781444105841)- The audio support is also sold separately (ISBN: 9781444105858)(copy and paste the ISBN number into the search bar to find these products)Are you looking for a complete course in Zulu which takes you effortlessly from beginner to confident speaker? Whether you are starting from scratch, or are just out of practice, Complete Zulu will guarantee success!Now fully updated to make your language learning experience fun and interactive. You can still rely on the benefits of a top language teacher and our years of teaching experience, but now with added learning features within the course and online. The course is structured in thematic units and the emphasis is placed on communication, so that you effortlessly progress from introducing yourself and dealing with everyday situations, to using the phone and talking about work. By the end of this course, you will be at Level B2 of the Common European Framework for Languages: Can interact with a degree of fluency and spontaneity that makes regular interaction with native speakers quite possible without strain for either party.Learn effortlessly with a new easy-to-read page design and interactive features: NOT GOT MUCH TIME?One, five and ten-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.GRAMMAR TIPSEasy-to-follow building blocks to give you a clear understanding.USEFUL VOCABULARYEasy to find and learn, to build a solid foundation for speaking.DIALOGUESRead and listen to everyday dialogues to help you speak and understand fast.PRONUNCIATIONDon't sound like a tourist! Perfect your pronunciation before you go.TEST YOURSELFTests in the book and online to keep track of your progress.EXTEND YOUR KNOWLEDGEExtra online articles at: www.teachyourself.com to give you a richer understanding of the culture and history of Zulu speakers.TRY THISInnovative exercises illustrate what you've learnt and how to use it.
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    Complete Middle Egyptian

    By Richard Bussmann
    Authors:
    Richard Bussmann
    Designed for complete beginners, and tested for years with real learners, Complete Middle Egyptian offers a bridge from the textbook to the real world, enabling you to learn the grammar, access inscriptions in documents and monuments and even teaching you how to draw hieroglyphs yourself.Structured around key artefacts and introducing both the original hieroglyphs and transliteration (for easier understanding) this course also features: -16 learning units plus pronunciation section, grammar reference, sign list overview and sign list explanation -Stepped progression - clearly graduated progress through different levels of the language-Authentic materials - language taught through key artefacts and texts-Teaches the key skills - reading and understanding hieroglyphs-Culture insights - learn about the culture, society and politics in ancient Egypt-Self tests and learning activities - see and track your own progressRely on Teach Yourself, trusted by language learners for over 75 years.
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    Complete Romanian Beginner to Intermediate Course

    By Dennis Deletant, Yvonne Alexandrescu
    Authors:
    Dennis Deletant, Yvonne Alexandrescu
    Are you looking for a complete course in Romanian which takes you effortlessly from beginner to confident speaker? Whether you are starting from scratch, or are just out of practice, Complete Romanian will guarantee success!Now fully updated to make your language learning experience fun and interactive. You can still rely on the benefits of a top language teacher and our years of teaching experience, but now with added learning features within the course and online. The course is structured in thematic units and the emphasis is placed on communication, so that you effortlessly progress from introducing yourself and dealing with everyday situations, to using the phone and talking about work. By the end of this course, you will be at Level B2 of the Common European Framework for Languages: Can interact with a degree of fluency and spontaneity that makes regular interaction with native speakers quite possible without strain for either party.Learn effortlessly with a new easy-to-read page design and interactive features: NOT GOT MUCH TIME?One, five and ten-minute introductions to key principles to get you started.AUTHOR INSIGHTSLots of instant help with common problems and quick tips for success, based on the author's many years of experience.GRAMMAR TIPSEasy-to-follow building blocks to give you a clear understanding.USEFUL VOCABULARYEasy to find and learn, to build a solid foundation for speaking.DIALOGUESRead and listen to everyday dialogues to help you speak and understand fast.PRONUNCIATIONDon't sound like a tourist! Perfect your pronunciation before you go.TEST YOURSELFTests in the book keep track of your progress.TRY THISInnovative exercises illustrate what you've learnt and how to use it.The audio for this course is available for free on library.teachyourself.com or from the Teach Yourself Library app.Rely on Teach Yourself, trusted by language learners for over 75 years.
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