The Art of War
By James Clavell, Sun Tzu
Sun Tzu was one of the greatest army generals who ever lived. He wrote The Art of War in the fifth century BC and yet his words are still resoundingly relevant to our modern lives. His writings on aspects of warfare from the laying of plans to the tactics and psychology of manoeuvering an army, to the proper use of spies, resonate for us in today's world of cut-throat, ruthless business. With James Clavell's insightful foreword and notes, this classic is widely seen as a necessity on the bookshelf of military leaders and boardroom executives alike.
The Art of Persuasion
By Juliet Erickson
You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen - whether a new business, community project or innovative idea - the one crucial factor by which it will stand or fall is how well you can communicate it to others. This invaluable book explains just why good communication is so critical and reveals the secrets of honing your skills to ensure your goal is realised. From planning your initiative tois realised. From planning your initiative to making an effective pitch when the stakes are high, international communication coach Juliet Erickson presents the best insights and techniques of persuasive communication that are essential to really make your great ideas happen.