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Updated with a new introduction and chapterHow much culture lurks in common conversation? According to Craig Storti, so much that many of our most common, seemingly innocent exchanges-in social settings, on the job, in the world of business-are cultural minefields waiting to explode. These explosions-cultural misunderstandings-can cause confusion, irritation, even alienation. At the workplace and in the world of business these explosions undermine communication, threaten important relationships, and cost a great deal of time and money; away from work, they strain, even endanger, personal relations. Cross-Cultural Dialogues is a collection of brief conversation (4-8 lines) between an American and someone from another country and culture. Short as each dialogue is, it has buried within it at least one, and usually several breaches of cultural norms which the reader is challenged to figure out. And a challenge it is: the exchanges are so brief and innocuous that even the wariest among us are sandbagged by the dialogue's hidden subtleties. Ten cultures are represented by the non-Americans in the dialogues: Arab/Middle Eastern, British, Chinese, French, German, Hispanic, Indian, Japanese, Mediterranean/European, and Russian, and the dialogues are grouped according to the setting in which they occur: social, workplace, and business. Whether you're a learner, trainer, educator, or an armchair interculturalist, you'll enjoy solving these cultural riddles-and increase your cultural awareness in the bargain.

Sunday: What's in it for me?Monday: Step into their worldTuesday: Motivation vs inspirationWednesday: Taking the wider perspectiveThursday: When the going gets toughFriday: Reward and recognitionSaturday: Reviewing progress

You are about to embark on one of the biggest adventures of your life. It's a daunting prospect, isn't it? An empty desk, no customers, no confirmed money coming in, and no one to gossip with. Welcome to running your own business. Every issue is now yours to wrestle with, and yours alone. But then so is all the satisfaction when things go well, whether that is mental or financial. This book expertly guides you through the principles of running and growing a successful business - including what to do when it's not going exactly as you wish. Crammed with practical advice - from assessing pros and cons to motivating yourself and adopting effective practices - it will help you find clear, practical solutions and prove invaluable as you tackle this great adventure.

In the New York Times-bestselling Ted Talks Chris Anderson, head of TED, reveals the inside secrets of how to give a first-class presentation. Where books like Talk Like TED and TED Talks Storytelling whetted the appetite, here is the official TED guide to public speaking from the man who put TED talks on the world's stage. 'Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is absolutely the best person to have written this book' Elizabeth Gilbert.Anderson shares his five key techniques to presentation success: Connection, Narration, Explanation, Persuasion and Revelation (plus the three to avoid). He also answers the most frequently asked questions about giving a talk, from 'What should I wear?' to 'How do I handle my nerves?'.Ted Talks is also full of presentation tips from such TED notable speakers as Sir Ken Robinson, Bill Gates, Mary Roach, Amy Cuddy, Elizabeth Gilbert, Dan Gilbert, Amanda Palmer, Matt Ridley and many more. This is a lively, fun read with great practical application from the man who knows what goes into a truly memorable speech. In Ted Talks Anderson pulls back the TED curtain for anyone who wants to learn how to prepare an exceptional presentation.

Managing people just got easierThe book gives you a sound understanding of the concept of people management; the role of people managers; people motivational theories; the various people management styles and their appropriateness; the tools available to people managers to help them do their jobs effectively; techniques for managing performance; and an insight into how people managers candevelop their teams.Management, along with leadership, is one of the most studied topics in organizations. There is a wealth of literature covering the subject and there are many views on what makes a good manager and what their role is, together with how effective teams are managed and developed. Many hold the view that management is best learned through doing. Nevertheless, this book provides practising, junior and aspiring managers with a fundamental understanding of the principles and challenges of managing people, together with guidance on how to be an effective people manager. It should help you underpin your practice with sound, simply presentedsummaries of various theories and techniques.Whether you choose to read it in a week or in a single sitting, this is your fastest route to success:- Sunday: Understand how people management relates to leadership, and the features and tools of a people management role.- Monday: Explore the various managerial levels and roles and the responsibilities and qualities of people managers.- Tuesday: Gain an overview of people management styles and their advantages and disadvantages in different situations.- Wednesday: Examine the external and internal organisational contexts of people managerial jobs.- Thursday: Use your power and influence effectively to motivate teams, tackle poor performance and provide positive feedback and encouragement.- Friday: Develop your coaching and mentoring ability and learn to identify and utilise your team's specific skills.- Saturday: Maintain successful performance through effective delegation, planning and strategy, and good communication.

***CIM (CHARTERED INSTITUTE OF MARKETING) BOOK OF THE MONTH MAY 2016***Content marketing just got easierContent marketing is one of today's growing marketing trends following fast on the heels of social media. It is marketing through creating and sharing content that potential customers find relevant, useful and valuable in order to attract, engage, convert and retain them. It's a strategy that requires careful thought, clear objectives and goals, and a deep understanding of your audience. It requires you to reach out to them with well-planned and well-produced content - in all forms and formats, offline as well as online.In this book we take a joined-up look at content marketing, the key principles that underpin it, and what it takes to put it into practice in a consistent and fully formed way. And we provide a practical framework for planning it and executing it successfully - whatever the size of your business or your marketing team. Adopting a content marketing approach is certainly not a short term, quick win tactic. But the chances are it could make a big difference to the effectiveness of your marketing.- Sunday: Adopt a content marketing mindset- Monday: Understand the different types of content- Tuesday: Develop your content marketing strategy- Wednesday: Get started with content planning- Thursday: Create compelling content- Friday: Get ready to share- Saturday: Learn how to measure success

Social Media Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you need to know in just seven short chapters. From making the right first impression and having a unified message and strategy, to knowing where your audience is, engaging them and managing your reputation, you'll discover how to build a relationship with your customers on sites like Facebook, YouTube, Flickr and Pinterest, without selling to them. This book shows you how to get started with social media giving you the ability and best practice to interact confidently with your fans and subscribers. Whether you choose to read it in a week or in a single sitting, Social Media In A Week is your fastest route to success:- Monday: Gain insight with cases studies of companies that have achieved positive results from social media- Tuesday: Get started with key strategies and tactics and learn how to find and engage with your audience- Wednesday: Learn how to set up and configure Blogging, Facebook, Twitter and LinkedIn- Thursday: Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watch- Friday: Utilize other people's content to help you become the authority in your marketplace, in one hour a day or less- Saturday: Discover the tools and techniques that will help you to continually manage your social media campaignABOUT THE SERIESIn A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

Speed Reading In A Week is a simple and straightforward speed reading course, giving you everything you need to know in just seven short chapters. From increasing your reading rate and effective memory techniques, to overcoming distractions so that you can read in any environment and developing a reading programme to make it second nature, you'll eventually wonder how you ever read any other way. This book introduces you to the main themes and ideas of speed reading, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, Speed Reading In A Week is your fastest route to success:- Sunday: The five-step system- Monday: Speed reading- Tuesday: Remember what you read- Wednesday: Your eyes and effective reading- Thursday: Distractions and solutions- Friday: Reading different types of material for different reasons- Saturday: What next?ABOUT THE SERIESIn A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

Nobody performs better under pressure. The reality is that pressure only makes you do worse. But there are things you can do to diminish its effects on your performance. In How to Perform Under Pressure, Hendrie Weisinger and J. P. Pawliw-Fry explore the science and psychology behind pressure and give empirically tested short-term and long-term solutions to help you overcome its debilitating effects.The book draws on research from more than 12,000 people and features the latest studies from neuroscience and from the frontline experiences of Fortune 500 employees and managers, and Olympic athletes. It explains what makes people 'choke' under pressure and includes 22 strategies you can use to excel in whatever you do.Whether you have an important presentation to make or an Olympic record to beat, How to Perform Under Pressure will help you to do your best when it matters most.

The ability to build and maintain a wide network of relationships is crucial to anyone who wants to advance their career.Written by Alison Straw and Dena Micheli, leading experts on networking, this book quickly teaches you the insider secrets you need to know to in order to become widely known, remembered and liked.The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.So what are you waiting for? Let this book put you on the fast track to success!