Carl Reader - The Startup Coach: Teach Yourself - Hodder & Stoughton

Time remaining

  • -- days
  • -- hours
  • -- minutes
  • -- seconds
Other Formats
  • E-Book £P.O.R.
    More information
    • ISBN:9781473624535
    • Publication date:18 Jun 2015

The Startup Coach: Teach Yourself

By Carl Reader

  • Paperback
  • £14.99

Your personalized guide to success in starting a business

By the end of this book, you will have started your own business. This handy guide will help you to:

- Evaluate yourself and your ideas
- Assemble your research and your team
- Raise the finances you need
- Manage and market your business
- Make a profit and stay sane!

Whilst, other books help you talk the talk, the Teach Yourself Coach books will help you walk the walk.

Who are you?
* Anyone who wants to start their own business

Where will this book take you?
* You will have started your own business by the end of the book

How does it work?
* A combination of practical, tried-and-tested advice, and unique interactive exercises

When can you do it?
* In your own time and at your own pace

What else do you get?
* Access to free downloadable resources

Why Teach Yourself®?
* Teach Yourself books are trusted around the world and have helped 60 million people achieve their goals

Biographical Notes

Carl Reader left school at 16 with an apprenticeship at a hairdressing firm. Aged 34, he now co-owns a successful, award-winning accountancy practice with £2 million turnover. He speaks regularly at entrepreneur events across the country, writes regularly for a number of business magazines, and is a qualified accountant.

  • Other details

  • ISBN: 9781444796179
  • Publication date: 26 Feb 2015
  • Page count: 256
  • Imprint: Teach Yourself
John Murray

Trillion Dollar Coach

Eric Schmidt, Jonathan Rosenberg
Authors:
Eric Schmidt, Jonathan Rosenberg

Bill Campbell was the greatest executive business coach the world has ever seen, creating more value than just about anybody else on the planet. He played an instrumental role in the growth of two of the most valuable companies in the world, Google and Apple, fostering deep relationships with executives such as Steve Jobs, Larry Page, Sergey Brin, and Eric Schmidt and helping create well over a trillion dollars in market value. Trillion Dollar Coach captures the coaching wisdom of Campbell for future generations. It codifies his principles and illustrates them with stories from many of Silicon Valley's great companies. The book will create a blueprint for business leaders and their coaches that will lead to better, more humane, and successful companies and teams. Over the course of a remarkable life Campbell came to mentor to some of the most inspired and influential figures of the 21st century. In Trillion Dollar Coach, Eric Schmidt, Jonathan Rosenberg and Alan Eagle will capture the drama of his life while preserving his invaluable insight for future leaders.

Nicholas Brealey International

Optimizing the Power of Action Learning

Michael J. Marquardt, Shannon Banks, Peter Cauweiler, Choon Seng Ng
Authors:
Michael J. Marquardt, Shannon Banks, Peter Cauweiler, Choon Seng Ng

The Third Edition of the field-defining book Originated by Reginald Evans in the 1940s, the Action Learning Model was refined and then reintroduced by lead author Michael Marquardt to organizations globally as a powerful tool for improving organizational performance. Today, Marquardt is widely considered to be the modern "father" of the Action Learning approach. For this new edition, Marquardt has teamed up with three Action Learning experts from Asia and the UK who bring a broader global approach to what has become THE seminal book in the field. Each chapter has been updated for alignment with today's practice and implementation of Action Learning in organizations, including fresh information on virtual Action Learning, guidance on implementing Action Learning and becoming a Certified Action Learning Coach, and many new case studies.

Teach Yourself

The Ultimate Management Book

Martin Manser, Nigel Cumberland, Norma Barry, Di Kamp
Authors:
Martin Manser, Nigel Cumberland, Norma Barry, Di Kamp

Nicholas Brealey Publishing

FUSION

Denise Lee Yohn
Authors:
Denise Lee Yohn
Nicholas Brealey Publishing

Counter Mentor Leadership

Kelly Riggs, Robby Riggs
Authors:
Kelly Riggs, Robby Riggs

This book is the result of over twenty-five years of combined experience from Kelly and Robby Riggs-dynamic, occasionally irreverent, always insightful, father (Boomer) and son (Millennial), who work with organizations grappling daily with multi-generational conflict. Through their collaboration, Kelly and Robby share their very different perspectives on the same problems most companies are STILL dealing with, but haven't had the courage or the tools, to address. Issues such as: a shocking lack of leadership skills; the culture-killing generational divide that is demolishing many companies; and the stunning, often unrecognized impact of technology on the workplace. In their "shamelessly funny, brilliantly written" debut book, Kelly and Robby will:· Discuss today's workplace dynamics, including the changes in communication modes, the influx of technology, and the impact of Millennials and Digital Natives · Explain how a one-sided approach to leadership focused on "managing" Millennials is grossly insufficient, resulting in an inability to attract and retain critical young talent· Explore the new challenges of leadership inherent with the explosion of technology-time compression, distractions, complexity and the pace of change· Reveal how old leadership challenges persist, and explore how the younger generation will expose those challenges more than ever· Detail the CounterMentor leadership model and prescribe specific tactics and techniques for addressing both old and new leadership issues

John Murray

Reinventing Capitalism in the Age of Big Data

Viktor Mayer-Schonberger, Thomas Ramge
Authors:
Viktor Mayer-Schonberger, Thomas Ramge

Markets have long been acknowledged to be a superior mechanism for managing resources but until the advent of big data, they largely functioned better in theory than in practice. Now, as ideal markets are within reach because of vastly greater access to information, we are on the verge of a major disruption. As data becomes a more valuable asset than cash, the rules for surviving and thriving are changing.Reinventing Capitalism is a provocative look at how data is reinventing markets and, in so doing, is ushering in an era where the firm is no longer predominant. With richer and more comprehensive information about human wants and needs, an economy powered by data offers the possibility of increased abundance, equality, and resilience. The data-driven markets that will thrive in this environment are far better than firms at organizing human endeavors, meaning that finance driven capitalism is being displaced by its more efficient, more sustainable, and more democratic disruptor: data capitalism.

John Murray Learning

Burn The Business Plan

Carl J. Schramm
Authors:
Carl J. Schramm
Nicholas Brealey Publishing

TED Talks

Chris Anderson
Authors:
Chris Anderson

'This is not just the most insightful book ever written on public speaking-it's also a brilliant, profound look at how to communicate' - Adam Grant, author of ORIGINALSIn Ted Talks Chris Anderson, Head of TED, reveals the inside secrets of how to give a first-class presentation. Where books like Talk Like TED and TED Talks Storytelling whetted the appetite, here is the official TED guide to public speaking from the man who put TED talks on the world's stage. 'Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is absolutely the best person to have written this book' Elizabeth Gilbert.Anderson shares his five key techniques to presentation success: Connection, Narration, Explanation, Persuasion and Revelation (plus the three to avoid). He also answers the most frequently asked questions about giving a talk, from 'What should I wear?' to 'How do I handle my nerves?'.Ted Talks is also full of presentation tips from such TED notable speakers as Sir Ken Robinson, Bill Gates, Mary Roach, Amy Cuddy, Elizabeth Gilbert, Dan Gilbert, Amanda Palmer, Matt Ridley and many more. This is a lively, fun read with great practical application from the man who knows what goes into a truly memorable speech. In Ted Talks Anderson pulls back the TED curtain for anyone who wants to learn how to prepare an exceptional presentation.

Nicholas Brealey Publishing

Taking the Leap

Kasia Wezowski
Authors:
Kasia Wezowski
John Murray Learning

Money

Rob Moore
Authors:
Rob Moore
John Murray Learning

Self Made

Bianca Miller-Cole, Byron Cole
Authors:
Bianca Miller-Cole, Byron Cole

SELF-MADE IS A TRULY DEFINITIVE GUIDE; A 'GO-TO' BOOK FOR ALL ENTREPRENEURS AT ANY STAGE OF BUSINESS.This authoritative, focused guide by two of the UK's brightest young entrepreneurs - The Apprentice runner-up, Bianca Miller and serial entrepreneur, Byron Cole - is a comprehensive toolkit for anyone who wants to make a success of running their own business. Featuring interviews with well known entrepreneurs, entertainers and industry experts, the book covers every tier of the business development process, from start-up to exit, offering practical, implementable and global advice on the start up process.De-coding the jargon that is prevalent in business circles today, this book provides straightforward advice on converting an innovative business concept into a commercially viable proposition. It will help you to avoid the costly common mistakes of many who have gone before you, and create a sustainable enterprise that will flourish.Read Self Made and run your own business without fear of failure.

Hodder & Stoughton

Done

Jacques Peretti
Authors:
Jacques Peretti
Nicholas Brealey Publishing

50 Economics Classics

Tom Butler-Bowdon
Authors:
Tom Butler-Bowdon

'Something of a modern classic in its own right.' E&T magazineEconomics drives the modern world and shapes our lives, but few of us feel we have time to engage with the breadth of ideas in the subject. 50 Economics Classics is the smart person's guide to two centuries of discussion of finance, capitalism and the global economy. From Adam Smith's Wealth of Nations to Thomas Piketty's bestseller Capital in the Twenty-First Century, here are the great reads, seminal ideas and famous texts, clarified and illuminated for all.EXPLORE the ideas of some of the greatest thinkers in economics:Milton Friedman on economic freedom - J. K. Galbraith on 1929 - Friedrich Hayek on knowledge - Jane Jacobs on cities - J. M. Keynes on depressions - Thomas Malthus on population - Karl Marx on capital - David Ricardo on free trade - Joseph Schumpeter's 'creative destruction' - Adam Smith's 'invisible hand' - Max Weber's 'spirit of capitalism'GAIN the insights and research of contemporary economists and commentators:William Baumol on entrepreneurs - Gary Becker on human capital - Diane Coyle on GDP - Naomi Klein on neoliberalism - Paul Krugman on inequality - Deirdre McCloskey on ideas - Dambisa Moyo on aid - Thomas Piketty on wealth concentration - Amartya Sen on food security - Joseph Stiglitz on the euro - Richard Thaler on behavioral economics - Michael Lewis on the 2007-08 crisis - Dani Rodrik on globalization - Robert Shiller on asset bubblesDISCOVER the truth behind the headlines in these landmark bestsellers and works of economic history:Lords of Finance - The Second Machine Age - The Little Book of Common Sense Investing - 23 Things They Don't Tell You About Capitalism - The Ascent of Money - The Intelligent Investor - The Rise and Fall of American Growth - Freakonomics - The Competitive Advantage of Nations - The Mystery of Capital - Small is Beautiful - The Theory of the Leisure Class

Teach Yourself

How to Run and Grow Your Own Business

Kevin Duncan
Authors:
Kevin Duncan

You are about to embark on one of the biggest adventures of your life. It's a daunting prospect, isn't it? An empty desk, no customers, no confirmed money coming in, and no one to gossip with. Welcome to running your own business. Every issue is now yours to wrestle with, and yours alone. But then so is all the satisfaction when things go well, whether that is mental or financial. This book expertly guides you through the principles of running and growing a successful business - including what to do when it's not going exactly as you wish. Crammed with practical advice - from assessing pros and cons to motivating yourself and adopting effective practices - it will help you find clear, practical solutions and prove invaluable as you tackle this great adventure.

Sceptre

Crash Bang Wallop

Iain Martin
Authors:
Iain Martin

Published to mark the 30th anniversary of the financial revolution known as 'Big Bang', Crash Bang Wallop will tell the gripping story of how the changes introduced in the 1980s in the City of London transformed our world.Attitudes to money and the way we measure value and status were completely reshaped by Big Bang, and it had an extraordinary impact on politics, on style, on technology, on the class system, on questions of public ownership, and on the geography of London. Perhaps more than anything, Big Bang revolutionised the international markets, as the capital became a testing ground for financial globalisation, with huge repercussions for the global economy. The definitive insider's account of this critically important moment in modern history, Crash Bang Wallop will also explore what's next for global finance as it gets ready to undergo yet another revolution. 'Iain Martin tells it brilliantly, mixing fury-inducing narrative with an acute eye for the broader conclusion.' Observer(P)2016 Hodder & Stoughton

John Murray Learning

The Franchising Handbook

Carl Reader
Authors:
Carl Reader
John Murray Learning

Life Leverage

Rob Moore
Authors:
Rob Moore

You are just one small step away from the life you know you deserve. It's time to leverage your life.Life Leverage means taking control of your life, easily balancing your work and free time, making the most money with the minimum time input & wastage, and living a happier and more successful life.Using Rob Moore's remarkable Life Leverage model, you'll quickly banish & outsource all your confusion, frustration and stress & live your ideal, globally mobile life, doing more of what you love on your own terms.Learn how to:- Live a life of clarity & purpose, merging your passion & profession- Make money & make a difference, banishing work unhappiness- Use the fast-start wealth strategies of the new tech-rich- Maximise the time you have; don't waste a moment by outsourcing everything- Leverage all the things in your life that don't make you feel alive'This book shows you how to get more done, faster and easier than you ever thought possible. A great book that will change your life'. Brian Tracy, bestselling author of Eat That Frog

Teach Yourself

Secrets of Great Salespeople

Jeremy Raymond
Authors:
Jeremy Raymond

Discover the 50 secrets that great salespeople know - complete with strategies for putting them into practice.What do great salespeople know that the rest of us don't? Do they have a secret recipe for success? Is there a special alchemy to selling? The Secrets of Great Salespeople reveals the 50 things you need to know to in order to sell. Each chapter outlines one of the 50 ideas and gives three strategies for putting it into practice. Some ideas will surprise you, all will inspire you. Put these simple strategies together and you have a recipe for sales success, a formula that will unlock your selling potential. Whether you want to build lasting and profitable customer relationships, hunt down new clients, or are just beginning to work in a sales-related field, this book provides the tools and techniques you need to sell more. With dedicated sections on being a 'Farmer' or a 'Hunter', on customers and for novices, it gives you everything you need to know.

Teach Yourself

Leading Teams In A Week

Nigel Cumberland
Authors:
Nigel Cumberland

Leading a team just got easierWe live in a world of teams made up of all kinds of people. We see this every day on TV, in newspapers and on the web - it might news about a winning sports team, a company's leadership team who have succeeded in buying another company or it might be a about a group of homeowners who have won a battle against a big developer. This book is aimed at helping all of us no matter what kinds of teams we might need to lead - it might be a group of people running a country, playing a sport for university, organizing a Church fete, leading a start-up company, or managing a global multinational group. All such teams have leaders, who are those individuals given the task of ensuring that their team works well together to achieve whatever goals and objectives are required. Very few if any of us will spend our entire lives without at some point leading other people even if only for a short time and in many cases we often lead others without having a formal leadership title.In seven chapters, this book will walk you through the entire process of successfully leading and managing a team, showing you the key dos and don'ts and spelling out where you need to put special attention and focus. These seven chapters cover:- How to get started with a team, exploring what a great team looks like and how it performs, and how to create a new team from scratch with individuals who bring their own habits, skills and expectations- The stages of development of a team and how a new manager can gain the respect and understanding of a team - The importance of aligning a team and setting common goals and expectations with clear agreement on a mission, vision and values.- How to create a team culture and processes of excellent communication, with clearly understood expectations, well run team meetings and discussions, and the minimizing of any conflict and gossip- How to work with remote or virtual team members where face-to-face meetings are difficult to arrange- How to identify and work with problematic and nonperforming members of your team and how to balancefairness and discipline- How to ensure that each team member's job role is clear and that the work is efficiently delegated and shared among the team members- How to grow your team through excellent training and development, including coaching, mentoring and on-thejob training- How to turn a good team into a team with a culture of excellence- How to create a self-functioning team which can operate in your absence and in which you have groomed a successor to take over from you if needed.

John Murray

The 80 Minute MBA

Richard Reeves, John Knell
Authors:
Richard Reeves, John Knell