Alex Holland to write a cookbook for Hodder and Stoughton

ALEX HOLLYWOOD TO WRITE A COOKBOOK FOR HODDER

20 Oct 2014

Hodder & Stoughton have signed up Alex Hollywood, wife of Great British Bake Off judge Paul Hollywood, to write her own cookbook, called My Busy Kitchen.

Hodder & Stoughton Lifestyle Editorial Director Nicky Ross, has signed up Alex Hollywood, wife of Great British Bake Off judge Paul Hollywood, to write her own cookbook, called My Busy Kitchen.

An accomplished self-taught cook who comes from a family of food-lovers, Alex has recently established herself as a new cookery voice in her own right with appearance on ITV’s Lorraine Show and a popular Twitter feed @hollywood_wife, which has quickly built a loyal following of people keen for the latest recipes that she makes for her family and friends.

Alex is passionate about food but firmly believes that cooking and eating are about one thing: enjoyment.   Her recipes fall into one of two categories - quick and simple for when you don't have much time during the week, or slow and simple for a lazy weekend at home.

But simple doesn't mean ordinary. With a few clever twists and drawing on influences from her travels and her family (a half Norwegian/ Scottish grandma, a French grandfather, a father brought up in Spain and a Norwegian great grandmother) Alex's recipes are easy, inexpensive and just a little bit different.

Nicky Ross says: ‘Alex’s passion for cooking is infectious and her recipes are delicious.  For anyone who wants inspiration for quick mid-week meals, impromptu kitchen suppers with friends or relaxed weekend socials, then My Busy Kitchen is the book for you.’

Alex says: ‘Nothing gives me greater pleasure than preparing a meal for family and friends and then sitting back and watching everyone dig in. Over the years I've learned a few short cuts that mean I can get the food out more quickly and I will share those tips with you in this book. We all live busy lives and those moments together are special, to be treasured - so why make life more complicated than it already is? Keep it simple - enjoy!’

The World rights two-book deal was brokered by Borra Garson at Deborah Mckenna Ltd.  My Busy Kitchen, will be published in February 2015.

For publicity information, contact Emma Knight:
emma.knight@hodder.co.uk / 020 7873 6175

For serialisation and rights, contact Jason Bartholomew:
Jason.bartholomew@hodder.co.uk / 020 7873 6157

Follow @hollywood_wife