Related to: 'The Skeptics' Guide to the Universe'

Nicholas Brealey Publishing

The 80/20 Principle and 92 Other Powerful Laws of Nature

Richard Koch
Authors:
Richard Koch

In a brand new Preface, bestselling author Richard Koch describes a paradigm shift in business, whereby intuition is more important than analysis, ideas and product trump strategy, and influence is superior to control.In this essential companion to his bestselling The 80/20 Principle - the radical power law that helped thousands of people achieve more by doing less - Koch illuminates 92 other universal principles and laws to promote the science of success in an increasingly challenging business environment.

Akala

Akala is a BAFTA and MOBO award-winning hip-hop artist, writer and social entrepreneur, as well as the co-founder of The Hip-Hop Shakespeare Company. With an extensive global touring history, Akala has appeared at numerous festivals both in the UK and internationally, and has led innovative projects in the arts, education and music across South East Asia, Africa, India, Australia and New Zealand. Akala has also appeared on Channel 4, ITV, MTV, Sky Arts and the BBC promoting his music and poetry, and speaking on wide-ranging subjects from music, race, youth engagement, British/African-Caribbean culture and the arts, with numerous online lectures and performances that have millions of views on YouTube. More recently known for his compelling lectures and journalism - he has been awarded an honorary degree from Oxford Brookes University and the University of Brighton, written for the Guardian, Huffington Post and the Independent, and spoken for the Oxford Union and TEDx - Akala has gained a reputation as one of the most dynamic and articulate talents in the UK.

Alister McGrath

Alister McGrath is the Andreas Idreos Professor of Science and Religion at Oxford University, and Fellow of Harris Manchester College, Oxford. After initial academic work in the natural sciences, Alister turned to the study of theology and intellectual history, while occasionally becoming engaged in broader cultural debates about the rationality and relevance of the Christian faith. He is the author of many academic and theological works, as well as the bestselling The Dawkins Delusion and, most recently, his acclaimed C. S. Lewis - A Life.

Boris Johnson

Boris Johnson was appointed Foreign Secretary in July 2016. He was elected MP for Uxbridge and South Ruislip in 2015. Before this he was the Editor of the Spectator, Member of Parliament for Henley on Thames, Shadow Minister for the Arts and Shadow Minister for Higher Education. He is the author of many books, most recently the international bestseller The Churchill Factor. Other titles include Johnson's Life of London (re-issued as The Spirit of London), Have I Got Views for You and Dream of Rome.

David Robson

David Robson has worked as an editor at New Scientist and BBC Future, where he specializes in topics related to neuroscience and psychology. His writing has also appeared in Nature, the Observer and the Washington Post. He lives in London.

Emma Young

Emma Young is an award-winning science and health journalist now based in Sheffield. She has a BSc (Hons) in psychology from the University of Durham and 20 years' experience on titles including the Guardian, the Sydney Morning Herald, and New Scientist. She also writes for Mosaic, the new Wellcome Trust magazine.

Fern Riddell

Dr Fern Riddell is a historian specialising in sex, suffrage and culture in the Victorian and Edwardian eras. She appears regularly on TV and radio, and writes for the Guardian, Huffington Post, Telegraph and Times Higher Education among others, and is a columnist for BBC History Magazine.

Gary Klein

Gary Klein, PhD, is a research psychologist famous for his part in founding the field of naturalistic decision making, and is Senior Scientist at MacroCognition LLC. He was one of the leaders of a team that redesigned the White House Situation Room. Gary is the author of several books, including The Power of Intuition and Streetlights and Shadows.

Josh Ireland

Josh Ireland was born in 1981 and lives in London. After leaving York University with a masters in history he worked in publishing for eight years and is now a freelance editor and writer. The Traitors is his first book.

Marc Dingman

Marc Dingman received his Ph.D. in neuroscience in 2013 from the Pennsylvania State University. Since then, he has been a faculty member in the Biobehavioral Health Department at the Pennsylvania State University, where teaches courses in neuroscience and the health sciences. He received the Teaching Excellence Award from the College of Health and Human Development in each of the past four years, the Health and Human Development Alumni Society Excellence in Teaching Award in 2017, and the Biobehavioral Health Outstanding Teaching Award in 2015.

Melvyn Bragg

Melvyn Bragg is a writer and broadcaster whose first novel, For Want of a Nail, was published in 1965. His novels since include The Maid of Buttermere, The Soldier's Return, Credo and Now is the Time, which won the Parliamentary Book Award for fiction in 2016. His books have also been awarded the Time/Life Silver Pen Award, the John Llewellyn Rhys Prize and the WHSmith Literary Award, and have been longlisted three times for the Booker Prize (including the Lost Man Booker Prize). He has also written several works of non-fiction, including The Adventure of English and The Book of Books about the King James Bible. He lives in London and Cumbria.

Paul Sean Hill

Paul Sean Hill was the Director of Mission Operations at the National Aeronautics and Space Administration's Johnson Space Center from 2007 through 2014. He was responsible for all of NASA's human spaceflight mission planning, flight controller and astronaut training as well as Mission Control. Before this, he held a number of senior leadership positions, and from 1996 through 2005 Paul served as a Space Shuttle and International Space Station Flight Director. He supported 24 missions, with leadership roles including planning and leading space station construction in orbit, instrumental leadership in the Columbia accident investigation and returning Shuttle to flight two years later.Today Paul runs Atlas Executive Consulting and is speaks frequently, focusing on universal leadership challenges.

Randall Munroe

Randall Munroe is the creator of the webcomic xkcd and bestselling author of What If?, Thing Explainer and xkcd: Volume 0. Randall was born in Easton, Pennsylvania, and grew up outside Richmond, Virginia. After studying physics at Christopher Newport University, he got a job building robots at NASA Langley Research Center. In 2006 he left NASA to draw comics on the internet full time, and has since been nominated for a Hugo Award three times. The International Astronomical Union recently named an asteroid after him: asteroid 4942 Munroe is big enough to cause mass extinction if it ever hits a planet like Earth.

Richard Koch

Richard Koch is a highly successful author, investor and entrepreneur, having made large returns from businesses as diverse as hotels, restaurants, personal organisers and consulting. A former partner at consulting firm Bain & Co, and co-founder of The LEK Partnership, the fastest growing and most profitable 'strategy boutique' of the 1980s, Richard now lives the 80/20 way between Gibraltar, Spain, Portugal and South Africa.

Rupert Sheldrake

Dr Rupert Sheldrake is a biologist and author of more than eighty technical papers and ten books, including A New Science of Life. He was a Fellow of Clare College, Cambridge, where he was Director of Studies in cell biology, and was also a Research Fellow of the Royal Society. From 2005-2010 he was the Director of the Perrott-Warrick Project for research on unexplained human abilities, funded from Trinity College, Cambridge. He is currently a Fellow of the Institute of Noetic Sciences in California, and a Visiting Professor at the Graduate Institute in Connecticut. He is married, has two sons and lives in London. Follow Rupert on Twitter @RupertSheldrake. His web site is www.sheldrake.org

Ruth Davidson

Ruth Davidson is the leader of the Scottish Conservative and Unionist Party and the MSP for Edinburgh Central. First elected in 2011, she won the party leadership later that same year, becoming - at the age of 32 - the youngest leader of a major political party anywhere in the UK as well as the first openly gay leader in UK history.Prior to politics, Ruth worked as a journalist. Starting in newspapers, she moved into broadcasting. Spending the majority of her career at the BBC, she worked variously as a presenter, producer, reporter and documentary maker.She lives in Edinburgh with her fiancé, Jen, their first child, Finn, and cocker spaniel, Wilson.

Scott Grafton

SCOTT GRAFTON holds the Bedrosian-Coyne Presidential Chair in Neuroscience at the University of California in Santa Barbara. He is director of the UCSB Brain Imaging Center and co-director at the Institute for Collaborative Biotechnologies, which draws on bio-inspiration and innovative bioengineering solutions for both non-medical and medical challenges posed by the defense and medical communities. He is internationally recognized for developing multimodal brain mapping techniques and investigations into the organization of the human motor system. He received his medical degree from the University of Southern California and specialty training in neurology and nuclear medicine. His 200 research publications draw on fMRI, magnetic stimulation and high density EEG to characterize the neural basis of goal-directed behaviour and mechanisms of brain plasticity using an approach that is grounded in his experience as a neurologist. He is an avid alpinist with many high-altitude ascents and wilderness meanderings.

Steven Novella

Dr. Steven Novella, host and producer of the popular podcast Skeptic's Guide to the Universe, is an internationally recognized science educator. He brings his academic credentials and long history as a dynamic speaker and educator to the show. Dr. Novella is an academic clinical neurologist at Yale University School of Medicine, where he is known for his dedication to excellence in teaching. When not podcasting, he also authors the popular and award-winning NeuroLogica blog, is senior editor of Science-Based Medicine, and makes regular appearances on radio, podcasts, and tv promoting science. He is also the author of two courses for The Great Courses on medical myths and critical thinking.He is joined by his co-writers, Bob Novella, Cara Santa Maria, Jay Novella, and Evan Bernstein, each of whom bring their own personality and knowledge to the show and this book. Together they create a dynamic and engaging group of friends who like discussing cutting-edge science, philosophy, and controversial topics.

Stig Abell

Stig Abell is the editor and publisher of the Times Literary Supplement, which he thinks is the most important literary publication in the world. He presented a weekly radio programme on LBC for the last three years, in which he got the chance to talk about political and social issues with anybody who called in, and pops up as a commentator on Sky News and the BBC. He has written for almost every newspaper in Britain, and one or two in America as well. He now presents Front Row on Radio 4.Previously, he had been the Director of the Press Complaints Commission and the Managing Editor of Britain's biggest newspaper (The Sun). He also worked in crisis communications, although not for very long. How Britain Really Works is his first book.

Suzi Gage

Dr. Suzi Gage is a psychologist and epidemiologist at the University of Liverpool, investigating associations between recreational drug use and mental health.In 2016 she began her 'Say Why to Drugs' podcast alongside Scroobius Pip. Each episode discusses a different recreational drug, with no hyperbole, no spin and no judgment.This is her first book.